Report on Tesco's PLC

1824 Words4 Pages

Report on Tesco's PLC

The organisation in which I have decided to produce a written report

on is Tesco's PLC as they are proving to be the most dominating

organisation within the supermarket market despite Wal-Mart taking

over Safeway’s. Tesco's as an organisation is classed as the leading

supermarket within Britain, it is also the national leader within the

food sector. It is now a global organisation as tesco stores are

available in countries such as Ireland, Asia and Central Europe. The

largest Tesco store is situated in Newcastle. In 1997 Tesco's opened

their first Tesco's Extra store which has been running successfully

for the past eight years.

Tesco is a leading European based retailer with retail outlets in the

UK, Ireland, France, Central Europe and Asia. They have over 900

stores world-wide and serve over 14 million customers per week in the

UK alone. Tesco's offer food, non food and additional services for

consumers including banking and home shopping.

Tesco's responsibilities lay both internally and externally, by

internal responsibilities Tescos ensure that they look after their

employees and as to how the business is ran, and by external

responsibilities Tescos must ensure that they manage their other

branches within UK and the other countries in which they have

targeted.

Tesco's have stated that their strategies focus upon four main areas

which are Strong UK Core business, Non- Food markets, Tesco's are

currently expanding upon this by opening non food stores within the UK

to target a wider range of customers and diversifying their current

market from just food products, Retailing Services and International...

... middle of paper ...

...will aid them to make more sales. The environmental

factors which are holding Tesco's back is the decrease in oil which

has resulted in an increase in the price which is an issue which has

affected all businesses and can not be prevented.

Tesco's success over the past years has been a result of using

innovative methods such as expanding overseas, shifting to 'higher

margin' non-food merchandise and maintaining a strong UK core

business. Tesco's success from the UK has accumulated from low prices,

maintaining customer loyalty, offering customers a wider range of

stores and expanding into retailing services, such as banking and

insurance, internet, mobile phones and online shopping facilities.

.

Tesco and Asda are the price-cutters and they are the ones who have

grown their businesses during the past five years

Open Document