Numbers To Influence Public Opinion

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numbers to influence public opinion. Stone discusses how “Numbers are used to tell stories… [and] the power to measure is the power to control. Measures have a lot of discretion in their choice of what and how to measure.” This can become very dangerous because when politicians present the public with data, they could present as much or as little data as they see fit and then they utilize that selective data to tell stories to sway public opinion. One of the most infamous examples is President Nixon’s “War on Drugs” which was a propaganda led effort to stir public opinion by utilizing fear in the media. Now a portion of the research done during this time by the government did assist with finding the effects of hard drugs, but it also linked

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