Microsoft And Linkedin Case Study

924 Words2 Pages

One of the biggest negotiations of all time between Microsoft and LinkedIn was witnessed earlier this year and with the involvement of Salesforce.com Inc., the negotiation had reached a massive amount of 26.2 billion USD (Salesforce PMULBBD., 2016). This paper discusses the complete breakdown of the negotiation between these two parties and highlights the important aspects and decisions which were made during the negations and how it would impact the future of both the companies.
The positioning and interests of other parties during the negotiations are as follows, in which Facebook Inc. and Salesforce.com Inc. are involved during the early stages, but Facebook Inc. did not support or assist LinkedIn during the negotiation, where Salesforce.com Inc. had stood by LinkedIn and it ultimately increased each of LinkedIn’s share value to approximately $200 from $182(Salesforce PMULBBD, 2016). The main motive of Microsoft acquiring LinkedIn was that the companies like Google and Facebook have their own social network websites, where as Microsoft does not have one, where Microsoft had thought about having it own social networking site for its future works and negotiated it for a better deal (Salesforce PMULBBD, 2016).
The parties did not separate the people form the deal during the negotiation which made it even more successful and benefited both the parties. During the negotiation the CEO of Microsoft Satya Nadella had acquired LinkedIn and LinkedIn CEO Jeff Weiner and the staff would still be the in-charge of the operations of the firm (M.,

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