Throughout the years, the government seeks to promote Canadian content by strengthening and editing media policy. Due to Canada's small population, the market for Canadian media faces obstacles such as market failure.Market failure does not mean that the market is at a failure but it occurs when the market cannot support sufficient domestic media to generate profit. There are many factors that influence market failure. Market failure can be a result of not reaching everyone who might wish to consume it. Another factor that leads to market failure is the skewed competition. Due to the transport of American media to Canada, Canadian content doesn't receive much attention from Canadians. In the perspective of economist Peter Grant and Chris Wood …show more content…
The Massey Commission is a three-year long report established in 1949 which lists recommendations to enrich and promote Canadian culture. It covers different areas to enhance Canadian culture in Arts, education and culture. In Policy source 1, it specifically discusses ways to preserve and promote Canadian content on Radio Broadcasting. It outlines problems that are hindering the success of reaching Canadian audiences to consume Canadian content. For example, because Canada is a large country the transmission of Canadian radio channel does not reach some Canadian citizens. Also, due to close proximity to the United States, the transmission of American channels easily reaches Canadian audiences. The government tries to find solutions to phase out American content by creating more of Canadian content. On the 'Development of Canadian Talent' section in Policy source 1,the Massey Commission recommends to the Board of governors of the Canadian Broadcasting Corporation to develop radio programs in cities other than Toronto and Montreal. The result of over-centralization is most likely due to the avoidance of market failure. Which lead to an unfair expenditure amount of $1,302,595 towards the artists fees for Toronto and Montreal and a total …show more content…
Therefore, there shouldn’t be an interference in governments, politics and business interest. In policy source 7, titled Public Broadcasting in Canada: Time for a New Approach (2007), CBC’s president, Mr. Robert Rabinovitch presents to the Standing Committee on Canadian Heritage the role and mandate of the national public broadcaster. The elements of public broadcasting include but not limited to: access for all taste, interests and needs; diversity within content; non-commercial, non-profit, non-government; independence from governments and funding which ensure autonomy for public service broadcasters. If these mandates are profoundly catered to the public’s interest, then why does Canada experience market failure? Mr. Rabinovitch tries to take a new approach at viewing public broadcasters. He believes that with the rise of new technology and globalization, public broadcasters has not diminished, yet needs to evolve. He requests the government to review new principles to mix public/private systems, ensure programming independence, create distinct Canadian content and provide access to serve Canadian citizens. He also supports his arguments by acknowledging that Canada was ranked number one to benefit from public service broadcaster in the Nordicity study. His solution to meet the mandates successfully is by
"We have an extremely antiquated Broadcasting Act," he said. "Things get old. People get old. Legislation gets old. We 're looking for a refresh of the Broadcasting Act. It 's a reasonable request." Entwistle suggested that the Canadian Radio-television and Telecommunications Commission(CRTC) should displace the Canadian Television Fund with a fund created and manage by company such as TELUS. (POST, 2006)Although his suggestions drew the CRTC’s attention, the Conservative government had already set the plan to the CRTC. However, Entwistle is brave and astute to strive for the maximum benefits, not only for TELUS, but also the Canada government and the whole
Our group chose Canada because we feel that there are many similarities between our culture in the United States and the culture in Canada. Comparing the economies of these two nations shows that they are nearly identical. If combined, Canada’s and the United States’ economies would be the world’s largest economy; therefore, it would be advantageous to incorporate in both nations.
The government of Canada is aware and concerned of the power of print media, such as magazine and how it is influencing Canadian to drift away from their culture and over taken by foreign culture.
James-white, Don. Opinions of Legacies of Sir John A Macdonald. 03 Mar. 2005. Canadian Broadcasting Corporation. 29 May 2011
Over the years, ICT, information communication technologies, has lead to a smaller world. A world where information can be transmitted instantaneously, a world where the quality of the information received has vastly improved. This information highway era has become so efficient that it has created a "global village". Canada is placed in a rather unique societal position today in this global village. It stands out from the rest of the world with its culturally diverse population, community networking and experts in the field. From representing its multicultural citizens through broadcasting programming, to creating successful community networks, and having leading experts in the field of communications, Canada must be considered one of the leading model communication innovators to the rest of the world.
Canada holds the same beliefs about pubic broadcasting as Lowe & Jauert (2005). As a nation that is not only democratic but multicultural and diverse, media influence plays a major role in bringing together and shaping the Canadian society. Howev...
Back to the early 1970s, people from CRTC (Canadian Radio-television and Telecommunications Commission) felt anxious and threatened when they became aware of American Cultural imperialism had a big influence on Canadian Cultural Identity which made the latter to diminish. To solve this crisis, CRTC adopted Canadian content rules (CanCon) to govern the percentage of the music with Canadian content should be played from radio stations until now. Theoretically, this regulation could cause Canadian talents to rise and support the Canadian music industry. Also for Canadian artists, they would get more opportunities to let the masses to hear their music. However, from my point of view, CanCon works the opposite way. Reasons are as follows.
In order for Canada to share an equal part in the overall media industry as any other country, Canadian content regulations must be in place. CanCon regulations should be enforced on Canadian media content, as it is a crucial aspect of national culture, representative of the country as a whole. Without such regulations determined by CanCon, Canadian society risks becoming lost within the commotion of international media and their varied interests.
Taras examines the commitments and values of CBC with the Canadian government and the citizens. He looked at a particular case of when CBC clashed with the government, and how CBC struggled to keep their TV programs running (Taras, pp.4-5). Next he talked about how the media industry is being taken controlled by powerful corporation and claims that PSB have the responsibility to protect the minorities (Taras, p.6). Subsequently, Taras discussed the ups and downs CBC had gone through until this day. Lastly, Taras explores the complex and intimate relationship between public broadcasters and the government; how they take advantage of each other to accomplish their goals. Ultimately, Taras believes that PSB will continue to have an impact in society despite living in a generation of digital media.
In this paper, I will explain why public support is important, but not essential for the Public Broadcasting Service to fulfill its mission to provide alternative programming to the American public. I will show how public broadcasting would exist without the support of the federal government, and then explain why the positive externalities created by public broadcasting lead to market failure and suggest that government support of PBS is in the best interest of society.
In the last 20 years the penetration of the Canadian market by American cultural industries is still extremely strong. The United States is still the main source of culture products. American products represent 81% of all culture commodity imports. Canadians watch American TV shows, listen to American music, love American sports teams, drive American cars and buy American goods at American stores like Walmart. They eat American food, drink American beer (sometimes).
Miller, P. J. (2014, January 13). What is Canadian About Canadian Media? Wilfred Laurier University, Waterloo, Ontario, Canada.
Canada as a nation has been striving to characterize itself as more ?Canadian? for decades. This has included numerous struggles and events such as protests, bans, and the creation of the Massey Commission, to encourage national development in the arts, and support major companies like the Canadian Broadcasting Corporation (CBC) and National Film Board (NFB). However, this has not been an easy task for the Canadian government, as major influences from below the border (the United States) have been captivating the Canadian audiences by large. American media has had a momentous revolutionizing effect on Canada, even through efforts made to define Canada with its own cultural identity.
Today Canada and the United States are major trading partners, allies, and two neighboring countries with a long history of cooperation with each other. But is it possible for Canada to protect its independence and culture living next door to the country so powerful and rich as the United States. Since the Canadian confederation, Canada started developing relations with the U.S. As the years passed by, Canada began to relay on the United States in the national defense. Many Canadians think that the military, political and economical dependence would not make a difference to their daily life. But today more then even Canadian culture is affected by the American influence. Media, American artists, economic dependence, American propaganda and political pressure from the United States is making Canada too Americanized. All of these factors reflect on the social life of ordinary Canadians threatening the heritage and the traditions that define Canada as independent country.
The culture of Canada refers to the shared values, attitudes, standards, and beliefs that are a representative of Canada and Canadians. Throughout Canada's history, its culture has been influenced by American culture because of a shared language, proximity, television and migration between the two countries. Over time, Canadian-American relations have helped develop Canada’s identity during the years 1945-1982; thus introducing changing social norms, media and entertainment. In support of this, due to the United States being approximately 9.25 times larger in population and having the dominant cultural and economic influence, it played a vital role in establishing Canada’s identity. With Canada being its neighbour, naturally, the United States would influence their way of life upon Canada.