Importance Of Commercial Feasibility

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Commercial feasibility is an element of the study focused on the probability of commercial success. It’s mainly focused on studying the new business or a new product or service and whether your organisation can create enough profit with it. The questions that require answering as part of the commercial feasibility study include: • What are the strengths and weaknesses of your business? • What are the potential sale volumes of the product or service? • What is the pricing structure you’ll use? • What are the sensitivity points for your business in terms of sales? • What is the ROI? Furthermore, if you are conducting feasibility study as part of launching a business, you also need to answer the following questions: • How long can your business survive without a sale? • How long before you break even with the product or service? • How much money is required to start operating? • Will your …show more content…

“When can your business be able to support you and itself without extra financing?” is an important part of a feasibility study. Self-sufficiency is crucial for business success, as having to borrow can hinder the long-term survivability of your business. #5: Feasibility of purchasing an existing business The final essential element of a feasibility study is not necessarily relevant to every business. Nonetheless, it is an important aspect to keep in mind, as it deals with the impact of acquiring a new business. This is not only relevant to new businesses, as your organisation might acquire a new business as part of its growth strategy. The purpose of this final element is to study whether purchasing an existing business is a sound investment for your business. It requires your organisation to answer questions such as: • Why is the current owner selling the business? • What is the business’ performance? If it’s poor, what are the reasons behind

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