History of the Newspaper

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History of the Newspaper

The first acknowledged newspaper came into existence in 1665 and was

called the 'Oxford Gazette'. During the development stages, newspapers

were split into two separate camps. Firstly there are the tabloids.

The tabloids have a long and interesting history behind them. Lord

Northcliffe; then owner of the Daily Mirror, launched the Daily Mirror

in November 1903 and were aimed specifically for the female audience.

In 1904 it was re-launched at The Daily Illustrated Mirror as a

'picture paper' for men and women. It used mostly photos and climbed

to a circulation of over a million in 1914. When asked 'what's the

secret of your success', Lord Northcliffe said 'I give my readers a

daily hate'. That very same year Lord Northcliffe sold The Daily

Mirror to his brother; Lord Rothermere. The Mirror was conservative in

its social outlook. Lord Rothermere was a maverick right winger and

supported Hitler, Mussolini and Oswald Mosely. With Rothermeres

fascist stance the circulation dropped almost instantly. After

Rothermere relinquished control in 1931, circulation dropped to an all

time low of 800,000 by 1935.

1935 also saw Harry Bartholomew take over as editor and set about

making it into Britain's first tabloid, using heavy black type, sledge

hammer headlines, strip cartoons and human interest stories. After the

Great Depression the working class, especially the young, needed a

voice. The Mirror became the voice of the underdog in Britain.

Although The Mirror aimed to entertain it also developed a social

conscience. It focused on poverty, slums, education, health and

unemployment. During the war it became known as ...

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...pictures related to

articles are the strongest part of this assignment. One problem that

we came across was the spelling and grammatical mistakes which were

unobserved even after our proof reader had checked her work. The

writing is more complex then a normal newspaper, so we had to put more

effect into it, i.e. use correct grammar and vocabulary and get the

right kind of picture to fit in with the story to make it seem like a

proper Broadsheet. I think that we could have improved the layout and

the advertisements. They could've been bit more bolder and brighter to

grab the readers and buyers attention, this means that if the paper

was to be published in today's society it would pull in more readers

which in the long run means more money. I thought that we did display

political bearing of our newspaper quite correctly.

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