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Visual search theories psychology
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Conjunction Search Real World Examples
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Recommended: Visual search theories psychology
One real world example of a feature search is when people are driving and looking for a place to eat, such as McDonald’s, they look for the color yellow and the shape of the arches to stand out. This happens quickly because the yellow color stands out against the blue sky and the rigid arched shape stands out against the puffy clouds/ smooth sky. A real world example of a conjunction search is trying to find a particular brand and flavor of soup at the grocery store. This is a conjunction search because there are several similarities in what you are looking for and the distractions (in this case other cans of soup that you don’t want) around it. All of the soup cans are relatively similar in size, shape, and color, but there are small differences
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