Technology has changed in the terms of portable music and with the invention of the Apple iPod in 2001, the ease and accessibility to download and listen to music has never been easier. Apple has developed a device that weighs no more than 6.2 ounces (and as few as 3.6 ounces) and can hold up to 10,000 songs. Despite the weak market overall, the market for digital media is undeniably hot and barring a consumer spending meltdown, it should stay that way. In light of current computer market conditions, Apple is wise to leverage a moderately priced consumer product like iPod to generate revenue. The iPod is an excellent opportunity to drive an additional revenue stream.
Steve Jobs did a lot for the technological revolution. It’s surprising how many changes he made to the mp3 player. He was a revolutionary man of his age. “Now, with the introduction of the sleek little iPod, a $399 personal digital-music player, Steve has finally built a widget. About the size of a pack of cigarettes, the iPod is more than just a portable sound machine, however.
Eventually, companies start innovating with better resources of technology and start giving consumers more of a bargain for their dollars. The early 2000’s come around (2000-2004) and cell phones start to innovate text messaging, and some basis for PDA computing. The PDA industry did not last long because of the quick innovation ... ... middle of paper ... ...P, 2005, p 23) Around 2005 cell phones and PDAs were referred to as Swiss army knives of gadgets due to the fact they had many functions in one device. All the big phone companies at the time were premiering phones with more mp3 storage than mp3 player, essentially foreshadowing the future. (Dempsey, P, 2005, pg.
Apple also offered one of the first ever laptop computers for sale in 1989, the Macintosh Portable. This laptop set the standard for the basic design principals of laptops we use today. After years of success and growing a customer base, Apple offered its IPO at twenty-two dollars per share, it is currently worth $561 at the time of writing. The 80’s was also a time for one of the most controversial events to ever occur at Apple, the firing of Steve Jobs. In 1985 the CEO of Apple, John Scully and Steve Jobs, the founder, found themselves in disagreement on many different things, mainly Steve’s tendencies to spend a lot of money on untested products.
One of the main factors that brought Apple back from near oblivion was its ability to produce, market, and sell IT products such as the iPod, iPhone, and customer developed application... ... middle of paper ... ...e but to purchase the product from Apple. Unfortunately, Apple could not create an entry barrier and soon many other companies began offering integrated cell phones, which increased buyer power and reduced supplier power. 9. Which of Porter’s Five Forces did Apple address through its customer-developed applications? Ans.
Compare to the highest pricing Samsung Galaxy Note Three and cheaper pricing Galaxy S5, they both have the newest technolog... ... middle of paper ... ...’s smartphones charge premium price by providing high quality products along with new innovative features. However, Apple failed to add new innovative features while introducing iPhone 5; this disappointed many customers. Even though the sales of iPhone 5 had a significant increase compare to previous iPhones, the global market share of smartphone operating system shows IOS was decreasing while Android was increasing sharply. While Apple failed to fulfill customers’ expectation, it still charged for premium price. For instance, in 2013, the average iPhone off-contract selling price were $650, while average Android off-contract selling price were only $276.
It holds a market share of about 75% of the MP3-player market (an astounding figure for a consumer electronics category). Its iTunes music store has an even more impressive 88% share of legal song downloads. Yes, there have been complaints. The batteries can fade too soon, the on-off switch isn't obvious, and the songs you buy from Apple won't play on competing devices (likewise, songs you buy from competing online stores won't play on iPods). And critics behold the masses in white ear buds and bemoan a nation of MP3 zombies.
This was the first time in phone history where the demand exceed the supply that was available. There was only one big problem that a lot of people did not like right away. This was that Apple changed the charging port from a 30 pin connecter to the new lightening cable (Savov, 2012). It was the first change of the uniformity of the iPhone. This generation was also the most expensive and Apple was worried that the price could potentially deter people from buying their products in the future.
However, for the large record labels, this new technology could mean real trouble in the future. Right now, the loss are negligible. For example, Americans spent almost nothing on downloaded music in 1998, but they spent nearly $14 billion on music from stores (Mardesich 96). Nevertheless, the Recording Industry Association of America (RIAA) said that MP3 piracy may have contributed to a
Apple Inc.(iPod) Apple Inc, formerly Apple Computer Inc. is an American multinational corporation which focusing in designing and manufacturing consumer electronics and also developing software products. Apple was founded in Cupertino, California on April 1, 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne . Apple are developing, selling, and supports a series of personal computers, portable media players, mobile phones, computer software, computer hardware, and hardware accessories . iPod, The new way of listening music (the 1st and 2nd generation) Out of all their products, the iPod is their most successful product since its introduction on October 23rd, 2001. The early iPod used 5GB Toshiba hard drives that were the size of a quarter, ARM processors (the same processors used in the Newton and Acorn), an operating system from Pixo, a large high resolution display, a lithium polymer battery, and the most recognizable aesthetic feature of the device which is the scroll wheel.