Case Study Of Tobacco Company

2197 Words5 Pages

.

NAME: N RAJASHEKHAR REDDY
JCU NUMBER: jc306812
SUBJECT NUMBER: LB5203
SUBJECT NAME: SUSTAINABLE ENTERPRISE
LECTURE NAME: IAN KIRKWOOD
DATE: 23/24/1267
COMPANY: ITC Limited (Indian tobacco Company)

Index

Executive summary…………………………………………………………………………..…………………3
1-Introduction…………………………………………………………………………………………………….4
2- The Enterprise…………………………………………………………………………………………...……4 2.1- About the company………………………………………………………….……………………….4 2.2- Issues of ITC………………………………………………………………………………………….5
3- Sustainable dimensions………………………………………………………………………………………6
4- Sustainability indicators………………………………………………………………………………….......7 …show more content…

(Product and brands)
Cigarettes: In 2012-13, ITC earned a revenue of (56% of total revenue) that is 27,136 crores. At the same year tobacco division contributed 82% of profit that is Rs 8694 crores. 80% of cigarettes in India are sold by ITC, where tobacco products are used by 275 million people and total cigaretts market worth estimates to $6 billion (around Rs 35,000crores)

Employees
As per financial report of the company, It employees 25,960 as on 31st march 2013. In which 3043 employees are women. In the FY 2012-2013 it spent 2145 crores on employee benefit.

Awards and recognitions
• ITC was positioned 841 on 2012 at Fobes global 2000 ranking.
• ITC received the National award for excellence in corporate governance from the Institute of company secretaries of India in 2007.

2.2- Issues in ITC Effects of health by tobacco
• The effects depends on the number of year that a person smokes and on how much the person smokes.
• Tar content
• The (WHO) estimates that tobacco kills 5.4 million people in 2004 and 100 million death over the 20th century. Deforestation
• Manufactures uses the wood to cure the tobacco and to roll and package the …show more content…

These can be re-breathed by others passive smokers and effects even more.

3- Sustainable dimensions

There are three main sustainability dimensions also known as the Triple bottom line (or PPP People, Profit, and Planet)
The first dimension is the socio-cultural dimension (or People) that involve human capital and the impacts caused by corporations that directly affect humans (pollution, final products, packages, marketing among many others)
The second dimension is economic dimension (or Profit): it considers economic instruments that permits to create competitive advantage through economic sustainable decisions and/or implementations in order to make them profitable.
Finally, the third and last dimensions is the environmental dimension (or Planet) that involves natural capital that performs five main functions production (e.g raw materials, fuel and metal), sink (the waste absorbed from production and consumption of goods, regulations (climate and ecosystem stability), habit (provided to our wildlife) and information (e.g. beauty of wilderness impacts on human welfare).

4- Sustainability

Open Document