The Importance Of Social Media In Human Resource Management

1830 Words4 Pages
bulb-icon

Recommended: Social media effect on business communication

1. Introduction
Kaplan and Haenlein (2010: 61) define social media as “a group of internet based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of User Generated Content”. In addition Mayfield (2008) mentioned the distinguishing features of social media include participation, openness, conversation, community and connectedness, as compared to traditional media which only deliver content, whereas social media promotes active user participation (Allen & Overy, 2012).
Grahl ( ), founder and president of Out:think categorises social media into six main types, being social networks (facebook and linkedin), media sharing (YouTube and Instagram), microblogging (twitter), bookmarking sites (delicious and StumbleUpon), social news (dig and reddit) and blog comments and forums (blog topic discussions).

2. Social Media as a Mechanism for Engagement for leaders
In the human resource management, social media usage may provide leaders with a basis for …show more content…

Most importantly is the ability of social media to provide the collaborative learning environment, whereby professionals, employees and collegues can collectively deal with challenging situations experienced in the work place where ever they are situated (globally, regionally) and contribute in sharing solutions to resolve issues while connecting procedures to practice (Boshoff and du Plessis, 2008; Brown and Duguid, 2000; Cairncross, 2001, p. 132; Davenport, 2001, Orlikowski, 2002). Furthermore social media serves as an excellent complement to other internal communication tools and management practices. Groysberg and Slind (2012) mentioned the impact that social media has on leadership is for employees to voice their concerns and participation will improve

Show More
Related

  • Why Is Social Media Important In Healthcare

    1074 Words  | 3 Pages

    Adlerians are kind and believe that each person uses social media based on their social interest and community feeling. In addition, they believe it is important for those in a relationship to be in tune with each other and respect each other’s ideas to allow them to come to an agreement. This is evident in healthcare as clients and doctors should have a relationship that is honest and should not withhold valuable information. Social media in relation to health care can be positive but can also have a negative impact if a patient disagrees with a doctor and decides to post harmful words that may hurt the doctor’s reputation.

    Read More

  • Social Media Case Study Analysis

    791 Words  | 2 Pages

    Effective communication in an organization is one of the components of its success. Managers are charged with navigating communication obstacles while making every effort to harness its benefits. This onus placed on managers is compounded by organizational advancements and the application of new technologies. One relatively new organizational technology being applied is the use of social media. Social media creates communication issues yet conversely alleviates specific communication barriers by playing several roles within organizations today.

    Read More

  • Twitter In Health And Social Care

    849 Words  | 2 Pages

    Social media is a forum that not only gives information but allows one to interact and provide feedback about that information. Often referred to as Web 2.0, which is the transition of the World Wide Web from being a provider to a receiver of information. In earlier years, media provided the public with information but not allowing for sharing of views or feedback. In this way you could think of the forms of media such as newspaper, the local news, and radio as a one way street. The social media forums of Facebook, Twitter, Linked

    Read More

  • Psychology Social Media

    1680 Words  | 4 Pages

    Overview Social media platforms, are digital web services that allow individuals to connect and communicate with others within a bounded digital network (Boyd & Ellision, 2008). Platforms such as Facebook, Twitter,

    Read More

  • Digital Media And Strategic Communication

    1508 Words  | 4 Pages

    For the purpose of this essay, new or social media can be defined as the participatory online media that create and spread information in a democratic and collaborative manner. Social media uses technological tools and applications that enable people to connect and share opinions, news, and knowledge. A few prominent examples of social media applications are Wikipedia (reference), MySpace and Facebook (social networking), YouTube (video sharing), Second Life (virtual reality), Digg (news sharing), Flickr (photo sharing) and Sharenow (media sharing). These sites typically use applications such as blogs, micro-blogging, message boards, podcasts, and wikis to allow users to interact in a quick, collaborative and efficient manner.

    Read More

  • The Internet and Social Media

    923 Words  | 2 Pages

    Although social media has provided todays society with instant forms of communication and ways to connect, it also created a new standard for living and has caused problems for many groups of citizens in all walks of life and has caused society to re-think its usage. There are two views about social media, either. It is a positive addition to society and its benefits outweigh the risks, or that social media causes more harm than good and it’s usage should be limited. Some of the ideas that are central to the idea that social media is a benefit to today’s society are that social media encourages increased communication with friends and family, provides fast access to breaking news and other information, and helps businesses attract new business and correspond more quickly with their existing customers.

    Read More

  • Social Media Characteristics Essay

    717 Words  | 2 Pages

    Social media is an online media which is used to transmit or share information with each other. The five characteristics had been underlining the operations of all of the social media by Cross (2014) and Chan, Sylvia M., Moonhee Cho (2013), which are participate, openness, conversation, community, and connectedness.

    Read More

  • Social Media for Business Communication

    1104 Words  | 3 Pages

    Social media is pertinent in use of communication throughout today’s organizations. There are many social media platforms that allow organizations to convey communication to potential consumers, stakeholders and the public. “It is essential for leaders to integrate these technologies and seek the best way to use social media and networks to the advantage of the business” (Billington, 2012, p.1). Business owners find that keeping up with current technology trends is essential in having a competitive advantage in the market place and having a strict set of standards and strategy is important in quickly adapting to social media trends.

    Read More

  • Social Media and its Impact

    1467 Words  | 3 Pages

    Social media is a controversy topic in today’s society. Some people think that social media destroys human interaction and real life human relationships. While others think that social media is a bless to humanity. Social media makes human interaction much more convenient and much faster than real life human interaction, it makes globalization a reality, it gives a chance for introverted people to express themselves, and it also benefit develop international relationships whether its business or social.

    Read More

  • Compare And Contrast Social Media And Traditional Media

    894 Words  | 2 Pages

    Whereas the word social media itself defines the meaning of, social of communication. Which then not only provides you information but allowing you to interact while it provides you with information. Interaction can be as simple as leaving a comment or voting on an article to as complex as recommending information base on similar interest with other users. In comparison towards traditional media, it is a ‘one-way street’ where you receive information and only be able to give your thoughts to people whom you know. While social media is a ‘two-way street’ which provides you the capability to share your personal thoughts with everyone who have not only read about it, but also people who have

    Read More

  • Social Media And Human Communication Essay

    851 Words  | 2 Pages

    The meaning of social media can be described as technologies that allow humans to interact using information.

    Read More

  • Impact Of Social Media Essay

    646 Words  | 2 Pages

    In the end, social media provide a way of keeping in relations with friends, also allow many companies to reach a large number of costumers and to be more productivity. At the same time, media are changing the ways in which we communicate and interact with others. Social media is a very interesting thing in our life. It was made for the free exchange of lots of information all around the world without boundaries but we have to know well how and why to use these media.

    Read More

  • Advantages of Using Social Media in Business

    1076 Words  | 3 Pages

    Social media is a form of online communication channels devoted to society input, intercommunication, and cooperation. In social media, people can talk and interact without restriction, exchange and debate information with each other about their lives by using many different combinations of the words, personal multimedia, photos, and videos. Also, in social media, individulsa and groups can create, edit, comment on, and engage in personal conversations. There are numerous types of social media, for example, wikis, blogs, social network site, micro blogging services, and sites sharing media. At the beginning, social media was limited to a few networks sites, for instance, Bulletin Board System that allows people to communicate with each other and post a comment. Today, social media has transformed from ineffective sites to more useful and effective websites, for example, Facebook, and MySpace. Some companies are using social media to achieve their goals which is attracting more customers to company website. Three advantages of using social media in business are: raising brand consciousness, building customer relationships, and increasing performance measurements.

    Read More

  • Trends of Social Networking

    1372 Words  | 3 Pages

    The growth of social networking is one of the fastest growing digital trends to exist. Many social networking sites boast with millions if not billions of members. Prominent examples of these social sites are Facebook, Twitter, and LinkedIn. Members of these networks use them daily to communicate, share various types of information or to collaborate with other members.

    Read More

  • The Importance Of Social Media In The Tourism Industry

    949 Words  | 2 Pages

    Social media is also defined as user generated content that is created and shared in an interactive and dynamic atmosphere (Kaplan & Haenlein, 2010, as cited in yang & wang, 2015).

    Read More

More about The Importance Of Social Media In Human Resource Management

Open Document