Crystal Pepsi Essays

  • Failed Product Report: Crystal Pepsi

    2248 Words  | 5 Pages

    Failed Product Report: Crystal Pepsi There was a marketing fad in early 1990s equating clarity with purity. Just to name a few, Miller Brewing Co. came up with Miller Clear(March 1993), Coors Brewing Co. came up with Zima Clearmalt (1992), Procter & Gamble came up with Ivory clear liquid hand cleanser and Colgate-Palmolive came up with Clear Sparkling fresh dishwashing liquid. Last but not least, PepsiCo came up with Crystal Pepsi in April 1992. Company Brief Description Pepsi Company (PepsiCo)

  • Why Crystal Pepsi and Others Failed

    1365 Words  | 3 Pages

    Why Crystal Pepsi and Others Failed We live in a day and age where marketing and advertising is stronger then ever. It is essentially in our face every where we turn, from the clothes we wear to the music we listen to and even the device we use to listen to our music. Marketing and advertising touches our lives everyday without our really ever even noticing it. Marketing professionals have a difficult challenge before them in figuring out a way to create a public interest, and a want for their products

  • New Consumer Products

    1281 Words  | 3 Pages

    a new product. Some of these things are very useful and we don’t know how we would live without them. Many of these products don’t have much impact on society and fade out throughout the years. Most of us can think of many examples such as: Crystal Pepsi, slap bracelets, pogs, and backpack purses. As we look back at the products invented in the last 25 years, we wonder what type of new products we will invented in the next 25 years. Of all the new consumer products invented every year, many succeed

  • Pepsi Blue Case Study

    1473 Words  | 3 Pages

    Pepsi Blue Case Study During the 1990s, PepsiCo launched new products and engineered a global re-branding campaign in an effort to grow sales volume; reinvigorate their stagnant brand; and to close the increasingly large sales and market share gap between itself and its primary competitor, Coca-Cola. In 1993, Pepsi jump-started its marketing efforts by adding two brands to its portfolio: Crystal Pepsi and Pepsi Max. Crystal Pepsi, which was initially offered in the United States, failed to earn

  • Pepsi and Coke in the Czech Republic

    1972 Words  | 4 Pages

    restaurants and vending machines around the world. History of Pepsi: Caleb Bradham, a New Bern, North Carolina pharmacist, renamed "Brad's Drink," a carbonated soft drink he had created to serve his drugstore's fountain customers. The new name, Pepsi-Cola, was first used on August 28, 13 years after Coca-Cola. In 1902 Bradham applied for a trademark to the U.S. Patent Office, issued stock and began selling Pepsi syrup. By 1923, Pepsi-Cola Company was declared bankrupt and its assets were sold to

  • Who Is Better Pepsi Or Coke?

    2161 Words  | 5 Pages

    drinks will lead you straight toward two of the biggest suppliers of soft drinks in the world, The Coca Cola Company and Pepsi Co. Both of these companies provide a rich source of services and products all around the world, but you will always find that consumers are still stuck with the question of which company provides the best overall product. Do you see yourself as a Coke or Pepsi drinker? I will examine Coca-Cola and Pepsi’s history, demographics, psychographics, similarities and difference to determine

  • Cosquer Cave

    1063 Words  | 3 Pages

    paintings and engravings that appear on the walls and ceilings of Cosquer cave (“Accessing Cosquer Cave”). The cave consists of several narrow tunnels, some of which are less than one meter high, and two main chambers that are covered with calcite crystals (Clottes 48). Throughout the cave are finger grooves, which the artists were able to carve into the weather-softened stone walls (Clottes 59). After recording proof of the discovery, Henri Cosquer informed the French Ministry of Culture. They

  • Cosquer Cave

    1126 Words  | 3 Pages

    a dive in 1985. Although he visited the cave several times after the initial discovery, he was unable to reach the main chamber until September of 1985. Upon discovering the main chamber, he noticed calcite draperies, submerged stalagmites and crystals of aragonite, but nothing else. It was not until 1991 that Cosquer finally alerted officials of his discovery (Jaobs “Grotto Cosquer”). This was prompted by his finding of the first painting in the cave, a stenciled hand done in red. After notifying

  • Evaluation of the Fractal Dimension of a Crystal

    1956 Words  | 4 Pages

    Evaluation of the Fractal Dimension of a Crystal Abstract The purpose of this experiment was to determine the effects of voltage and molarity changes on the fractal dimension of a Cu crystal formed by the re-dox reaction between Cu and CuSO4. Using the introductory information obtained from research, the fractal geometry of the Cu crystals was determined for each set of parameters. Through the analysis of data, it was determined that the fractal dimension is directly related to the voltage

  • Ice Structuring Protein In Food Industry Essay

    659 Words  | 2 Pages

    frozen food occurs when temperature fluctuates during storage or transit, resulting in coarse texture. This technique is well suited to ice cream (Warren et al., 1992). Ice structuring proteins also find use in chilled and frozen meat, where large ice crystals may form intracellularly, resulting in drip and loss of nutrition during thawing. Since ice structuring proteins are located extracellularly in freeze-tolerant organism, these proteins can be added to food by physical means such as mixing, injection

  • Solubility of Potassium Chlorate

    686 Words  | 2 Pages

    (the solvent) by heating. A solution is made, this is the dissolved solute in solvent. The solution is left to cool down, and the temperature at which the solute crystallizes is recorded. 3. Put more 4g water in the test tube. This makes the crystals dissolve again. 4. Do these things more than 6 times. 5. Make a table of the result. 6. Draw a graph, using a line of best fit. Table of the results: Total grams of KClO3 g Total volume of distilled water cm3 Temperature at

  • Physics of Snow

    2464 Words  | 5 Pages

    The most basic form of an ice crystal is a hexagonal prism. This form occurs because certain surfaces of the crystal, the growth facets, grow very slowly. The reason these facets exist derives from the molecular structure of water, and how water molecules arrange themselves into a crystalline lattice. The hexagonal prism includes two hexagonal "basal" faces and six rectangular "prism" faces. Note that the hexagonal prism can be "plate-like" or "column-like", if the length along the c-axis is short

  • Mars:

    751 Words  | 2 Pages

    Recently, two probes were sent back and they made it to Mars. They landed on the South Polar Caps of Mars. That is where NASA plans to find water. After landing on Mars, the probes extracted water like crystals from the surface of Mars. They found that there was a small amount of water in the crystals, which means that there is a strong chance that life, was on Mars at one time. In a recent interview with Bruce Jakosky, Ph.D., Professor of Geologic and Planetary Sciences at the University of Colorado

  • Sugar

    2592 Words  | 6 Pages

    is derived, dates back unknown thousands of years. It is thought to have originated in New Guinea, and was spread along routes to Southeast Asia and India. The process known for creating sugar, by pressing out the juice and then boiling it into crystals, was developed in India around 500 BC. In 510 BC, hungry soldiers of the Emperor Darius were near the river Indus, when they discovered some "reeds which produce honey without bees". Evidently this early contact with the Asian sources of sugar

  • Kendall Jenner Pepsi Commercial Controversy

    1136 Words  | 3 Pages

    Kendall Jenner Pepsi Commercial Controversy Television personality and American model, Kendall Jenner recently starred in a commercial for Pepsi (Pepsi, 2017). Kendall Jenner was a good choice for this commercial because it causes viewers to think that if a celebrity is drinking Pepsi, maybe they should as well. This commercial unfortunately received a tremendous amount of backlash due to viewers perceiving it as offensive, and inappropriate. This commercial was flagged almost immediately after

  • How To Write A Persuasive Essay On Coca Cola Vs Pepsi

    767 Words  | 2 Pages

    Pepsi or Coca Cola, which would you choose from? Both brands have very persuasive ads, so it makes it hard to choose from. Pepsi was invented on August 28, 1898 by the name of the man Caleb Bradham. Coca Cola was invented by Doctor John Pemberton on May, 1886. Although, Pepsi and Coca Cola may be different they also have their similarities. Both brands are, and have been competing to be the global number one cola. I have gathered up information on a couple ads to tell you about the brands competition

  • Pepsi Vs America

    593 Words  | 2 Pages

    Our Coke to Their Pepsi: The Real Difference Between America and France What is the essence of the American spirit? The answer is as the framers of the Constitution said, the right to life liberty and the pursuit of happiness. Try to understand that much like one of our pop-culture symbols Coca-Cola, this little mantra represents everything we as Americans stand for, that something small can become an icon that shows that anyone can make an impact on society. Now to describe our friends across the

  • Coca Cola Crisis Case Study

    1708 Words  | 4 Pages

    Cocacola crisis: Communicating with the communities Introduction The cocacola crisis was triggered by a press release by CSE ( center for science and environment ), “Hard Truths about Soft Drinks,” on August 5, 2003. According to CSE “12 major cold drink brands sold in and around Delhi contain a deadly cocktail of pesticide residues”. The pesticides namely lindane, DDT, malathion and chlorpyrifos were found in the cold drinks. These pesticides were believed to have dire consequences on health causing

  • Figurative Concept Of Branding

    1835 Words  | 4 Pages

    concept all at one and the same time”. Brand figurative aspects like packaging, colors, logos, emblems, design, etc., are signs that the marketers use to communicate their intentions to the customers. There are various examples of brand like Coca-Cola, Pepsi for soft drinks; Hero, Honda for motor cycles, Titan, Citizen for watches, Maruti Suzuki, Tata for four wheelers. The American Marketing Association describes a brand as a ‘name, term, sign, symbol or design, or a combination of them intended to identify

  • An Overview of Coca-Cola

    1214 Words  | 3 Pages

    Coca-Cola is a popular carbonated soda created in the 1880's. This beverage has become popular all over the world and can be found in nearly every country, every state, and every store. Since the Coca-Cola company was created, billions of the soda have been sold. The company has grown tremendously over the years. History of Coca-Cola Coca-Cola was created in1886, in Atlanta, by a pharmacist named Dr. John S. Pemberton, but his partner, Frank M. Robinson, created the iconic name "Coca-Cola" and