The portrayal of femininity in the media causes the lack of women in leadership. The media portrays woman in such a docile role that it creates an atmosphere of servitude and secondary status for woman holding them back from striving to become leaders in all fields including in the media, politics and culture. The media causes a double standard giving women the feeling of being inferior to men. With that double standard in place less women are likely to be involved in any kind of leadership. They are seen as sex objects or not taken seriously in the higher profiling jobs. Women are just as capable as men to fulfil these positions but when they become exposed to the media it causes them to psych themselves out of their true abilities.
1. Magazines and Ads
The images of women portrayed in magazines and ads causes girls and women of all ages to develop body image issues. Heightening the amount of women in society with disorders such as depression, anxiety, body dysmorphic disorder, bulimia, and anorexia. They achieve this by using extremely small models along with Photoshop, airbrushing, and high usage of cosmetics. You will never see the women used for magazines or ads as they naturally are because the media only allows you to see the huge amounts of work done to them to make them look “perfect”. They show you these women in the media so that you get the idea that if you use their products you will achieve their unrealistic idea of beauty. U.S. advertisers spent $235.6 billion in 2009. 80% of the countries in the world have GDP’s (Gross Domestic Product) less than that. The amount of money spent on advisements just shows you how much the media is willing to pay to get women to believe that those ...
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... brainwashing girls and women that they need to be a certain weight or look a certain way to even be considered attractive. The media holds these standards by showing women what they should and should not wear and how to act. When men have grey hair they are considered distinguished yet if a women has grey hair she is considered haggard. On the same token when a man has a few extra pounds he is “stalky”, but when a women has a few extra pounds she’s “chubby”.
When people start to realize what women are fighting for they turn it around and make it sound as if they are “man haters” when that is not true at all. A feminist is a person that wants equality for both sexes not just for the women to overpower the men. Men occupy 80-95 plus percent of the top decision making positions in American politics, business, the military, religion, media, culture, and entertainment.
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