The Science Project

1796 Words4 Pages

Product Assortment The Science Project’s goal is to provide consumers with all the science related products they want. The goal is to not only provide consumers with what they know they want, but also with what they don’t realize they want. Based on this, our product assortment has to include items that will get consumers into the store and products that consumers will buy impulsively when they see them in the store. It is with this strategy in mind, that has caused the development of four broad product categories 1) science projects 2) science equipment 3) science books and DVD’s 4) science novelty items. Science Projects The cornerstone of The Science Project will be its namesake, science projects. In classrooms across America, science projects are assigned with the same basic results. Students make the same projects year in and year out because they do not have easy access to all the materials they need to do something different. Often, a very simple project will be avoided because the materials needed to build it add up to a great expense and trips to many different stores for items that aren’t normally sold together. The Science Project will take away the undue expense and excessive trips with its science project kits. The Science Project will offer dozens of different kits in-store with dozens more that can be ordered for rush delivery. The kits will be continuously evolving. Science evolves every year, why shouldn’t science projects? This continuous product development will benefit the minds of America’s students while saving teachers the boredom of reviewing the same projects all the time. Kits of this nature sold online take time to be delivered and rarely evolve. At The Science Project kits can be purchased as soon as needed and consumers can be certain that they will be offered the newest and best science project kits in the world. Science Equipment A store called The Science Project would not be complete if it didn’t sell science equipment. Like the science projects, much of the equipment will be sold in kits. Also like the project kits, the equipment will be items that an individual would normally have to buy online or from a catalog. Examples of the equipment include mortar and pestle, telescopes, stethoscopes, dissection sets, microscope slides and covers, test tubes and accessories, portable UV lights, Petri dishes, filter paper, beakers, flasks, measuring cylinders, calorimeters, tuning forks, Bunsen burners, alcohol burners, scales, drying

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