The Mandela Effect

The Beginning
The formal definition of The Mandela Effect is a collective misremembering of a fact or event. In simpler terms, the Mandela Effect is when a large group of people have a memory of a fact or event, but when you look back it never actually happened or what you knew to be true is somewhat altered. The Effect is somewhat different from a false memory as it affects large groups of people, seemingly without many connections and without the same emotional factors present. Although you may not know it now, almost everyone can find evidence of the Mandela Effect that specifically relates to them. Now you may be wondering, why is it called the Mandela Effect? The Mandela Effect was first mentioned in 2010 by a woman named Fiona Broome.

The Mandela Effect virtually exploded over The Berenstein Bears versus The Berenstain Bears. Countless amounts of people, including myself, vividly remember The Berenstain Bears being spelled BerenSTEIN rather than BerenSTAIN although, when you look back at the books and television show it is in fact Berenstain although, in my opinion, Berenstein sounds better. This is one of the most popular examples however, there are many more. You may remember the Oscar Mayer song to be “My bologna has a first name O-S-C-A-R, my bologna has a last name M-E-Y-E-R” when in reality Meyer is spelled Mayer which really makes me mad because that would be pronounced MAYER. There is no such thing as Jiffy peanut butter although you may recall Jif peanut butter releasing an advertisement telling mothers they could fix their kids a snack “in a jiffy” which could explain the confusion. In addition to The Berenstein Bears, Oscar Meyer, and Jiffy peanut butter, perhaps you remember the famous saying from the movie Snow White and the Seven Dwarfs, “Mirror, mirror on the wall, Who is the fairest of them all?” what if I told you that is not what the queen said? She said “Magic mirror on the wall, Who is the fairest one of