The Absence of Morals in Brave New World

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Scientific advancement is generally used to lead humanity into a state of perfection. Humans are anything but perfect, but through science they can continue to enhance themselves and their surroundings in order to reach this state. Huxley, in his novel Brave New World, argues that this is not the case. Through the creation of a type of scientifically led world order, the society has destroyed the one thing that people cherish most, their individualism (Brander 71). They are no longer individuals; they are consumers assimilated into an overall society by the power of genetics. However, that is not all. Baker contends that “Huxley’s greatest fear was the potential misuse of genetic engineering, but Brave New World also reflects his warnings about the dangers of a society based on consumerism and ruled by technocrats” (79). The evils of science were not the only problem; the evil present in people themselves magnifies the overall problems with the societal structure. In Brave New World Huxley thematically portrays the lack of morals in the rigid structure of the world state through the rise of mass consumerism, the dangers of excessive political control, and the horror of rapid scientific developments.
Mass consumerism is the rise of people purchasing goods all across the world state. The citizens of Brave New World buy items such as soma and venerate a person who has created an efficient way to fuel mass consumerism. The people themselves are nothing more than pawns that the government controls through forces such as soma and the illusion of happiness. Baker asserts that Brave New World is not just a prophetic description of a cruel world ruled by science:
It is also a study of a culture that has surrendered to mass consumption to ...

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