Pop Art: Andy Warhol And Roy Lichtenstein

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In the late 1950's Pop Art emerged, influenced by the wealthy boom of popular culture. As a reaction against Abstract Expressionism, Pop art flourished in the sixties and early seventies. Pop Art utilized the images and techniques of mass media, advertising, comics and consumer products, often in an ironic way. Pop artists seek to elevate popular culture to the level of fine art, aiming to fuse the boundaries between "high" art and "low" culture. With Andy Warhol and Lichtenstein who are probably the most famous artists and represent this style, Pop art has become one of the most recognizable styles of modern art.

Pop art is widely interpreted as a reaction against the abstract expressionism. “Due to its utilization of found objects and images, …show more content…

Amongst his celebrated prints of Campbell’s Soup cans, self-portraits, movie stars and other consumer items, Andy Warhol created an art work called "Green Coca-Cola Bottles” (Oil on canvas, 1962). In this piece, Warhol's preferred technique involved utilizing silkscreens made from found photographic images, which he laid directly onto the canvas and printed with synthetic polymer paint. He intended to produce multiple images with sharp and definite outlines, and areas of flat, bold color, less easily accomplished by painting. Printmaking most effectively mimics the character of product advertising and design in its simple and bright shapes and colors with almost no tonal variety, definite lines, and overall clean attractive appearance. "Green Coca-Cola Bottles” offers a huge canvas of the repeated stacked prints of a Coca-Cola bottle. Subtle differences in the black detail of the bottles made by the minor unpredictability of screen printing can only be found at closer inspection, whereas green color variations are more obvious and most likely …show more content…

Both the structure and content of the commercial comic generalize emotions, actions, individuals and objects in order to make them conform to popular opinion. Lichtenstein’s comics simplified life and diminished its complexities into an assemblage of emotional cues. The viewer accepts this condensed language system because it is part of the ordinary world of media culture. Lichtenstein’s comic style works are straightforward, basic and simple to understand. Because his style is taken from the things everyday people knew, it was broadly comprehended and transparent in what it is attempting to say. So in turn his style wasn't created but rather taken from processes already familiar to people living in the modern communications system and put into new context. According to Jonathan, “Lichtenstein made realistic paintings of an unreal world. His art is gloriously paradoxical – and the cleverest paradox is that, as in Whaam!, the unreal world turns out to have echoes in the actual one. Very early on, he hit on his comic book subject matter, and this gave his art a look it never lost – an enlarged, precise graphic style that incongruously translates efficient designs created for the page on to the generous scale of American abstract art. Like all the pop generation in America, he was working in the shadow of the abstract expressionists who in the

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