Mmmm... Oatmeal. American’s food of choice for a healthy breakfast. So many people look forward to that piping hot bowl of pure creamy delight in the morning, and have made it a part of their lives and their families’ daily lives. But, could this wonderful food suddenly change into an unhealthy substance overnight? Well, it has, thanks to America’s corporate food giant, McDonald’s. Like everything thing the company develops for consumption, it has made oatmeal unhealthy.
Just recently, on January 3, McDonald’s released a new “healthy” option for breakfast called the “Fruit and Maple Oatmeal” and the at first new addition was welcomed. However due to closer examination by New York Times columnist, Mark Bittman in his article titled “How To Make Oatmeal... Wrong” it was soon discovered that even though McDonald’s may be headed in a new direction, they still have their same antics.
In the beginning of the article, Mark Bittman starts by addressing about McDonalds’ revenue per year, which is 16.5 billion dollars on average. From a marketing stand point selling oatmeal is a good move, broader product line, but from a nutritional perspective the product has little redeeming value. However one positive side is that McDonald’s sell its calories cheap, but because these calories are usually bad for us, they tend to be more expensive for all of us in the long run, healthcare and government spending wise.
The oatmeal story was first broke late last year, when McDonald’s announced the release to promote a selection of balanced choices. However, like everything McDonald’s makes, it turns out being another stupid decision. “Cream” (which contains seven ingredients, two of them are actually dairy) is automatically added; brown sugar is s...
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...Oatmeal that trend has continued. However thanks to a spunky opinion columnist named Mark Bittman, the world now knows what the product is made of, how it is made, and how it is served. It just takes one idea to make a difference in someones life and I believe that this article conveys the message of not everything that’s sold in today’s fast food, not even if it’s advertised as health, is made with your health in mind. With more articles like this, maybe the world would learn something.
Works Cited
CANVAS STAFF REPORTS. "McDonaldâs Oatmeal: What's the Deal?" Dallas News. 1 Mar. 2011. Web. 03 Mar. 2011. .
"51 Healthy Foods You Can Say "YES" To." Tufts University Health & Nutrition Letter 23.6 (2005): 9-12. Academic Search Elite. EBSCO. Web. 4 Mar. 2011.(Book)
McDonald’s is killing Americans, at least that is what Morgan Spurlock believes. In his documentary Super Size Me he embarks on a quest to not only describe and use himself as an example of the growing obesity trend, but to offer the viewers with base-line nutritional knowledge that will allow them to draw their own informed conclusions. Spurlock's primary intention is to prove through self-experimentation that eating solely McDonald's food is dangerous. His secondary intention is to denounce the rising obesity rate in American by using statistics, his own research, and the opinions of experts. His broader message is for a general audience while he tailors select chapters towards more specific demographics such as parents or McDonald's themselves.
More Nutritious. Mayo Clinic. 18 Dec. 2010. Web. The Web.
Intuitive Eating Note: This breakfast is amazing but guess what? When I had an unhealthy relationship with food I would only let myself eat one type of food for breakfast: oatmeal. Oatmeal is delicious but day after day it becomes pretty bleak. If I had followed my previous rules I wouldn’t have ended up with this delightful, nutritious meal.
Unfortunately, the observation is in error because the graphic is located in the Business section of Time Magazine, not the Health section. After reviewing the visual meticulously, the drawing proves to represent an issue that is not quite as literal as it may seem. The obviously struggling Ronald McDonald depicted in the cartoon is making an honest attempt to lose his weight, but he seems to have no real chance. It seems the harm is done for McDonald's; and regardless of its efforts, McDonald's can not catch up to its growing competition.
The notion that someone like Ray Kroc-who essentially started the fast food business-could spearhead a nutritional reform is shocking. Ray Kroc is the father of McDonalds and other modern fast food, creating inventions and ideas such as the potato computer, hydrometer, curing bins, and multimixer shake maker that have evolved into an integral part of fast food production. However, if Ray Kroc’s innovation and imagination were out to use to improve fast food’s nutritional
Calioglu, Arpi. “Eating Healthy.” Total Health 17 (1995): 42. Academic Search Premier. EBSCO. Roesch Library, Dayton. 18 Oct. 2002 <http://library.udayton.edu>.
John Harvey Kellogg wanted to cure “Americanitis”, which was the stomachache caused by the typical American breakfast. This breakfast consisted of sausage, fried ham, beefsteak, bacon, with whiskey and salt added on top. He decided to build a tiny health center that helped American improve their heath. In that center, he provided tips for healthy eating, and exercises. He did not allow fats, salt, or sugar in his clinic. In 1894, he took a trip to Denver, where he met an entrepreneur who invented a cereal made of shredded wheat. This inspired Kellogg to take this idea back home, and share with his brother, Will. Kellogg and his brother began to experiment, and created many cereals. They then met C.W. Post, and decided to collaborate and were eventually called themselves The Big Three. They invented 108 different brands of cereals. In the 1940s, they began adding a candy coating to the cereal. The Big Three controlled about 85% of the cereal market. The public’s enthusiasm for cereal grew drastically because women, who had children, had more time in the morning. Although convenience was the key to starting the day, the Big Three could not control the breakfast table without being finessed.
In many ways, McDonald’s is the model business empire. All-American food, speedy service and a perceived value for money all go some way to explaining why the giant corporation continues to pack in diners to its restaurants every day. Nothing seems to dent the popularity of the mighty Big Mac, even under the pressure of harsh criticism that golden arch still stands tall. Somethings however you just can 't ignore on many different accounts very disgusting things have been found inside of different items on the menu. “Katherine Ortega bought a large order of nuggets from a Newport News McDonald’s and took them home to feed her kids, only to shake a deep-fried chicken head out of the box and onto the plate. That’s not white meat, obviously.”(K
When Ray Kroc opened his first restaurant in Des Plaines, Illinois, the famous chain was born. The company has become very successful with having sold over one billion hamburgers within just eight years of business (McSpotlight - History of McDonalds). So if this chain is so popular, why has McDonalds been criticised so much lately? Mostly because their food options are very high in calories and fat. The most caloric item on their menu is the Triple Thick Chocolate Shake - 1160 calories, 27g of fat, 168g of sugar, and 510mg of sodium. The most fattening menu item is the Double Quarter Pounder with Cheese - 740 calories, 42g of fat (19g Saturated), and 1380mg of sodium! “It delivers the highest calorie, fat, and sodium content of any sandwich or burger at McDonalds.” The other three most unhealthy foods on the top five list are: Chicken Selects with 660 calories, Grilled Chicken Club with 570 calories, and the Big Mac with 540 calories (Fitzpatrick). Only seven items on the McMenu contain no sugar - fries, sausage, coffee, Chicken McNuggets, hash browns, Diet Coke, and iced tea (Super Size ...
The menu at McDonald's typically consists of hamburgers, chicken sandwiches, salads, drinks, shakes, and a recent influx of healthier alternatives. McDonald's also is widely known for their breakfast menu, which consists of sandwiches, pancakes, French toast, hash browns, and breakfast drinks. Since McDonald's appeals to such a wide audience, it must constantly re-evaluate its menu depending on feedback and market research. McDonald's expends considerable resources to update its menu and introduce new products in order to be more in tune with its target audience (The Times 100).
...-service supermarkets, also leading people to go to McDonalds®. Healthier food can often times be more expensive. McDonald’s® food, although cheap and tasty, is unhealthy and doesn’t fill you up as well as a true dine in restaurants or expensive healthy food. The evidence of hunger and obesity as sidekicks is incriminating.
McDonald’s not only promoting unhealthy food to the adult, but also to the little kids. They spend over $1.8 billion every year on advertising. Also, they trying to show an image of being a caring company and a fun place to eat. McDonald’s works appeal to kids with a numbers of tricks. For example, McDonald’s playground, some communities don’t have playground for kids. So, McDonald’s playground is the only place parents can take their kids to play. Furthermore, there are Happy Meal appeal to the kids and birthday parties children can have at McDonald’s. Behind the scene McDonald’s is only interest in making money. They aim to open more and more restaurants across the globe. According to the article “5 Reasons to Never Let Your Kids Eat McDonald’s” Beth Buczynski said, “McDonald’s isn’t real food. The chicken nugget isn’t a part of the chicken’s anatomy, real ribs have bones, and most importantly, real food riots.” The interviewee, Jennifer Van, she said “people should not eat McDonald’s because you don’t know what it is made of. There have been videos and experiments done where the burger from McDonald’s takes much longer to rot than a normal burger, which means it cannot be normal. It probably has a lot of chemicals.” “If McDonald’s is so healthy for kids, why
First, my personal reaction to this is documentary is an eye opener. I knew McDonalds was more harmful to than other fast food places, but I never knew about the lawsuit between McDonalds and it consumers. I never saw McDonalds as having big impact on my life; this is probably because the McDonald’s in my hometown never had a super-size option. In the video, Spurlock conducted interviews to gain ...
When researching McDonald’s through online sources, it is clear that nutrition is a major concern of the public visiting the fast-food chain. Secondary research conducted shows that there are several case studies and other secondary source searches around the same topic. McDonald’s has often been the center of nutritional attention within the fast-food industry. Secondary research shows that the restaurant has recently made changes to the American Happy Meal to reduce the amount of French fries offered and replace the portion with fruit (Strom, 2011). In a study conducted by McDonald’s a secondary source reports the meal cuts calories by 20% for the children’s meal (Strom, 2011). This is a critical move by the organization on children’s obesity is currently a hot topic within food chains and attention is driven by the Obama administration. Secondary research also shows that although the public has major health concerns with the food chain, profits are increasing during a high point of an economic recession (Dahan & Gittens, 2008). Acco...
In today’s market, McDonalds faces numerous challenges such as fierce competition, a more health conscious customer, and the continual need for improved customer satisfaction and menu. McDonalds needs to go through some changes in order to remain ahead in the fast-food industry.