Core Area Of Behaviourism Essay

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Research and describe a core area of Psychology: Behaviourism
Behaviourism is the study of human and animal behaviour. It was introduced by John. B. Watson, an American psychologist who insisted behaviour is a psychological reaction to environmental stimuli (Gerrig, Zimbardo, Campbell, Cumming, Wilkes, 2011). The theory is based on the idea that behaviour is conditioned. There are two types of condition, classical and operant. Ivan Pavlov and Edward Thorndike’s conditioned reflex experiments were central to the development of behaviourism (Alan & Bhattacharya, 2002). In the 1890’s Pavlov carried out experiments on which involved conditioning, he implanted a device into the dogs to measure their salvia flow when being fed. (Collin et al., 2011). Pavlov noticed that the dogs salivated not only when they were being fed, but when they could see or smell the food. This led to Pavlov to further experimentation using conditioning (Schacter, Gilbert, Wegner & Hood, 2012).
Pavlov started from the idea that there are some behaviours a dog doesn’t need to learn, such a salivating. This is called an unconditioned response. Pavlov showed …show more content…

They exposed the child to several stimuli including a white rat and observed the child’s behaviour (Collin et al., 2011). The child showed no fear towards any of the stimuli presented to him. Watson then showed Albert a white rat and began making loud noises by banging on metal with a hammer, and the child became very distressed and frightened. After repeating this numerous times, the child at just the sight of the rat as he had associated the rat with the loud noise. (Chabot, 2004). This conditioning was more than the fear of the white rat, Albert’s fear had spread to similar objects such as a white rabbit, a dog and a sheepskin coat. Albert showed the same distress to these as the rat (Collin et

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