Apples’ Current Position as a Socially Responsible Business

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Apple Corporation is a computer company that sells consumer electronics and computer hardware/software. Three men started the corporation in Cupertino, CA: Steve Jobs, Steve Wozniak, and Ronald Wayne. The three men wanted to make and sell personal computers. Later, Ronald Wayne sold his share to Steve Jobs and Steve Wozniak. It was a very risky investment and too much of a risk for Ronald Wayne back then. Apple is one of the biggest computer companies in the world. Today they said to be worth around $705 Billion (Finger, 2013). It has very loyal customers that trust and buy only Apple products. The company is well known for its quality electronics. Despite its rather high prices, people will wait in line and pre-order Apples’ “Next big thing”. This company is well respected and well known. It must adhere to ethical business practices by being a socially responsible business. This paper will examine Apples’ current position as a socially responsible business. We will start by determining if Apple meets the standards it has made for itself as well as legal standards. Then we will look at the impact of supplier violations of Apples’ ethical and social responsibility policy and discuss ways to ensure fewer violations in the future. After establishing ways to regulate and implement more cooperation from suppliers, we will analyze Apples’ current marketing strategy and determine if customers will pay more for a product from an ethically and socially responsible company. Examine Apple’s Current Position on the Company’s Ethical and Social Responsibilities, and Determine Whether or Not the Company Has Met These Responsibilities. Provide Two (2) Examples That Support Your Position Apple’s US facilities are ethically and socially sound in... ... middle of paper ... ...exposed or genuinely caring about the employees that make their product. References Boon, L.E. & Kurtz. D.L(2013). Contemporary Business (15th ed.). Hoboken, NJ: John Wiley & Sons, Inc. Jiang, S. (2011). Green activists in China target alleged Apple Suppliers. Retrieved from cnn.com Apple (2014). Apple and the Environment. Retrieved from apple.com Barboza, D. (2011) Explosion at Apple Supplier Caused by Dust, China Says. The New York Times. Retrieved from http://nytimes.com/2011/05/technology/25foxconn.html Apple (2011). Apple Reports Fourth Quarter Results. Apple Press Info. Retrieved from Apple.com Vause, J (2010). Inside China factory hit by suicides. Retrieved from cnn.com Cary, J. (2012). Apple, consumers must urge worker justice. Retrieved from cnn.com Armstrong, P. (2012). Report: Poor conditions at Apple’s China suppliers. Retrieved from cnn.com

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