Andrews Company: Niche Cost Leader Strategy

As CEO of the Andrews Company, my responsibilities were to operate my company in all fields including Marketing, R&D, financing and Production. As CEO, I followed certain steps to the of best my knowledge in order to ensure the success of each department and company as a whole. In the process of utilizing every skill possible, products were introduced to meet the demand of my Niche Cost Leader Strategy. My requirement for utilizing the Niche Cost Leader Strategy was for my company to focus on the traditional and low-end segments by automating in mass production in order to keep costs down for my company. My company’s agenda was not to compete with the latest technology advancements but to focus more on cost savings that will in terms provide

Market shares were affected by it which could have lead to an emergency loan

Future of your company
Enter the market with low-tech strategy, establishing the company a branch off to other sectors to grow my company. This will allow me to diversify another sector. The strategy will be to research and evaluate to meet those needs and add strategies for each sector.

Ethical, legal and social
Making sure products are innovative and making sure products are not too close to the same products other companies are creating fringe on another companies copyright. Validate patents –evaluate and research. Making sure the customers and shareholders receive something extra instead of keeping the extra profit.

Global

I made some great decisions that lead me to a successful round two. A few things I failed to do is sell my capacity in round one that prevented me from introducing a new product in round two. Second, a problem that occurred throughout the rounds on and off was emergency loan occurred more than I would have liked. The first time it happened I realized that I did not finance enough and when it occurred a few rounds after that I came to the assumption that my products did not sell.
Overall, being CEO of a company, my capstone experience was exhilarating from the very start until the end, round 1-8 - year 1-8. While being responsible for every department for Andrew’s company, I was able to determine each direction of every department and to evaluate the outcomes at the end of each round. My decisions, unfortunately, were not allows correct, but I finally realized the mistakes I made and tried to prevent the same ones from happening again. The knowledge that I obtain throughout my time at Southern New Hampshire University was utilized from past courses to specifically correspond to the demands of my company and their share holds. Although my company was not as successful in all departments as I would like it to have been, the careless mistakes that I made as CEO will help strengthen my skills for real-world experiences. My connection between capstone