Describe in more detail here: The purpose of this video is to advertise the cake company of ‘Cacennau Enfys’. It is a baking cakes company that are trying to advertise to the public, their cakes. They are baking cakes that consist of bright colours, which suggest that they are targeting the target audience of the people that I have mentioned. Overall, the objects and the cakes used and produced in this video are very bright. The aprons that are worn on this video are very bright. All of the bright colours used are trying to attract the attention of the target audience that I have already specified. To top off the bright colours there is a border that consists of colourful balloons. They are trying to make boring parties that don’t have brightness, more fun and exciting by making a video that is full of brightness, and specifically bright colours. Overall, this video by ‘Cacennau Enfys’ are trying to persuade young people and children to buy the company’s cakes. The purpose of the video is clear and therefore, makes the video slightly better. 2. Type of video • Spoof ...
The ending has echoed with the beginning, the little boy may be will become a great drummer like the main character did. The advertisement is telling you can have your dream like everyone can have Pepsi, people are equal; it is not matter how old you are and who you want to be, or the color of your skin. From the ad, we learned that the casting requirement for most of the characters in the ad is Hispanic appearance, to be specifically, more like a person with brown skin tone and dark hair. So as other people showed at last seconds, we still saw a few people with blond hair, seems like everybody is equal and the same and the lack in the society is getting better, people share the same kind of product. This parable does give everyone the same benefit and the joy, the mainly is people down or up to a same consumptions level when it come to the most of the necessity for
...re because it is a sad picture. An elderly woman is peeling the potatoes and she is sitting on the floor and a young woman reading a romantic story. This painting also shows the dominant power of rich over poor. The lightings are good in that floor. The bulbs are turned to the area were the picture is exhibited so that the viewers can see the picture more clearly and better. The exhibition space is navigable by the visitors.
A joyous celebration of the sanctity of life is generated through the element of Mood and atmosphere. The clip begins with a soft orchestration of piano and violin, creating a magical melody. The choice of melody creates the mood and atmosphere that influences the audience to feel joyous from the outset. The use of lighting adds dramatic effect to the mood and atmosphere of this scene; a warm yellow beam of light streams out of the barn, cutting through the dark and rainy morning, which
morning on a city street, an autumn day in the countryside, a fresh bouquet of flowers placed on a table. The creative act begins with seeing the unique beauty in what is assumed to be ordinary. My work is an effort to discover and convey the beauty of everyday life.” ( Grineva) In this work of art, a country side landscape is portrayed. There is a small, simple house with a chimney off in the distance. Farther back, and we can make out a couple more houses. The piece is simple and peaceful. It perfectly captures beauty so simple it is often overlooked. I chose this piece because I can relate to it, and a immensely inspired by it and the powerful message it delivers. Grienva wants to show the world through her art, that the world is not what we perceive it as. Beauty is not all about fashion, and glam. Beauty is not only make-up and shoes. We just need some perspective, and that is precisely what Grineva gives us with her
Scholes analysis of this video text references his tools of “power and pleasure” (Scholes, p. 619) many times. Throughout the commercial visual effects are placed in order to capture the audience as we are offered an “enhancement of our vision” (Scholes, p. 619) by them, according to Scholes. A key feature of the commercial, the slow motion v...
Mexican Fiesta, My Kitchen Rules and Jamie’s 30 Minute Meals (30 Minute Meals) introduce many filmic techniques to create purpose and interest, which is further articulated and addressed to the audience. The commercial, instructional and educational purposes are expressed through the utilisation of camera angles, narration and special effects in the programs. The commercial elements are easily distinguished in both 30 Minute Meals and My Kitchen Rules to promote and advertise certain brands and cook
The demographics of the audience are Mexicans. The mode of engagement is in the way that culture attracts the Mexican people because they identify themselves. The production that makes this performance possible is a television podcaster that was made in the University of San Luis Potosi. It is distributed by YouTube and TUDSLP. The spectacle and industry are basically the same as stated above. This creation was produce by the University of San Luis Potosi and distributed by YouTube and the television program of the university. This performance reflects the value of the society by showing the cultures and by people identifying themselves with this presentation. The intended audience is for people that qualify under the culture that is being presented in the performance. The Mexican society is impacted by this performance because they can be informed about facts about their cultures and they can also feel proud about their roots and they dedicated a whole performance to the Mexican culture. This performance symbolizes perfectly the controversies of life in the way that the performance values culture. A dramatic structure is brought up in this performance of the struggles and conflicts that people face. In one of the episodes that appeared in the performance it shows the struggles of a death and how people overcome
The first element that will catch the audience’s eye is the amount of action taking place on the poster. The artist included large firearms and explosions, covering the advertisement in bright flames and
This piece will include the figures of five stenciled children, alternating boys and girls. The two girls that are included in the image will be wearing dresses with their hair in a ponytail and a bow. One girl will have a kite in her right hand while the other girl will be jumping rope. Additionally, the other three children will be boys who are wearing shorts, t-shirts, and sneakers. One boy will be dribbling a basketball, another holding a balloon, and the last one holding a baseball bat and glove. The activities chosen in the piece represent the typical games that children participate in when they are growing up. Below each of the children will be a casted shadow. However, instead of the shadow portraying the children playing, the shadow will depict soldiers holding automatic weapons over their shoulders. This shadow represents the hidden truth about child soldiers and the lack of knowledge around the world. In addition, a QR code will be embedded on the bottom of the piece that will link to a video that informs the viewers about child soldiers and the actions needed to stop armed
Another denotative component of the advert is the slogan “ice cream is our religion” and the careful placing of the ice cream, these components produce concealed meanings that readers interpret. For example, the statement “ice cream is our religion”, causes one to affiliate religious beliefs with the company. When the statement “ice cream is our religion” is read, the reader interprets the claim as a sign of commitment to their product on the same level as a religious person is pledged to their religion. The precise placing of the ice cream in the hand of the nun, a religious person that is known for their purity and dedication, plus the passionate stare that the nun once again induces feelings of devotion and trust to the reader. These denotative aspects, explicit information, of the advert all have deeper connotative meanings, such as the emotional responses. These emotional responses are intended to add to the advertisements overall message and to lure the consumer into wanting to buy the
It all started four years ago when a family member had a birthday where a cake was ordered from the local grocery store. The cake was not up to par. Dominica Clementi’s mother Nonna Jo-Ann decided that she could bake cake that was better. She sent her daughters to school to learn pastry decorations in order to keep up with the new trends of baking. They started by making cakes out of their home. From word of mouth around the church and community Nonna Jo-Ann and her family started to bake for holidays, family functions, and religious activities. In December of 2004 Nona and her daughters bought a store in the Terraces at University to keep up with increased demand for their product.
Lighting is one of the best ways to create a mood or highlight something within an advertisement. The advertisement begins with a wide-angle shot of the science classroom. In the classroom the blinds are shut and only two of the ceiling lights are on. This creates a lack of light, making the room appear dim and gloomy, or suspense. This suspenseful appearance plays a huge role in creating the fear in the advertisement’s viewers. As “Science Class” advances, the viewer's attention is drawn to the bright laboratory lamp and the creature that lays beneath it. This bright lamp brings the attention to the “monster”, the thing the advertisement is arguing against. If it were not for the, single, focused, light being on the “monster”, the audience may not pay attention to what is being said about it or how scary it is, they may instead look at the minor details in the
Advertisements are created with a purpose of selling emotions to its viewers, not just merchandise. An idea that allures consumers can be seen on Levi’s website from their road wear collection published in January of 2011. This specific image was named “Open Road” for reasons made obvious from the ad itself. A white convertible full of three friends and their belongings wiz by on a desolate desert road. A vast and wild desert terrain meet up with the cloudy blue-sky hundreds of miles in the distance. The passenger who was meant for the rear of the car, now has one knee on the windshield facing the road ahead. What Levi’s is trying to sell is a lifestyle that is meant to be sought out and found, targeting an audience ready for the next step. Levi’s visualizes this feeling as its ad successfully fulfills its purpose through open layout, symbolic imagery and creative use of words.
The advert is for a new product called ‘WOMAN’ that they are adding to their line of fragrances. The first thing that is noticed about this advert is the colour. It is very contrasting with the black and white, and gives a big impact to the audience. The white usually signifies innocence but with the black background it’s suggesting hidden depths, like a wild side that you could have. The model’s look is very confident, like she can get
First of all, the advertisers use visuals as images, colors, and camera angles to sell their products. The images include the product itself along with people with different emotions. The emotions depend on the product being sold and a specific audience that it is being advertised. In this commercial, the NIDO product...