A Modest Proposal

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Rising awareness giving boost to LED retail market in India

In a competitive age of retail, more and more chains are switching to LED lights across the country due to low maintenance, environment factor and light quality.

There has been an increased awareness regarding the benefits of LED technology in India which has also given a boost to particularly, the LED retail market in the country. Consumers are now conscious about energy efficient lighting solutions and understand how LEDs are better than conventional lighting which is fueling the growth in this sector. The Indian Government’s push towards LEDs has also positively impacted this growth and customer adoption.

Opportunities
World today is looking for the massive roll out of LED programme …show more content…

EESL, a public sector entity under Ministry of Power, has taken up the project of distributing LED bulbs under its flagship initiative, the Domestic Efficient Lighting Programme (DELP). The scheme is presently running in six states in India – Rajasthan, Delhi, Maharashtra, Uttar Pradesh, Andhra Pradesh and Himachal Pradesh and is rapidly expanding across all other states.
The target of the DELP is to replace all the 77 crore incandescent bulbs sold in India by LEDs. This will result in reduction of 20,000 MW load, energy savings of 100 billion KWh and Green House Gas (GHG) emissions savings of 80 million tons every year. The annual saving in electricity bills of consumers will be Rs. 40,000 crore, considering average tariff of Rs. 4 per kWh.
India has made an international commitment to reduce its carbon emission intensity by 30-35 per cent.
Building capacities while adopting and deploying new energy efficient technology, and other technologies to reduce carbon emissions is one of the mitigation strategies that India …show more content…

Although this industry has been growing at a robust pace over the last few years, Government initiatives such as Domestic Efficient Lighting Programme and consumer awareness around the economic aspects of energy-efficient lighting have given a good push to the industry not only to benefit individual consumers, all big and small, as also its effective contribution to energy cost for Lighting for the Nation and positive benefit in reducing pollution.

“A slew of innovative technologies such as inbuilt sensors have revolutionized the lighting industry making inroads into the residential, commercial, government and smart city projects. Light Fidelity (LiFi), a brilliant form of technology that fulfils a user’s need for high-speed data transmission using nanosecond flickers of LED lights is expected to be next big revolution in the future. The government needs to sustain this momentum and enhance awareness around LED lights in addition to its benefits of energy conservation. It remains to be seen how the next five years would shape up the sector considering the government’s focus on replacing incandescent bulbs with LED lights,” says VP Mahendru, Chairman of EON

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