Doing What Matters by James Kilts

980 Words2 Pages

When hard-nosed Harold Geneen drove the growth of ITT during its heyday in the 1960s and '70s, he had a blunt management philosophy: "In business, words are words, explanations are explanations, promises are promises, but only performance is reality." In 2001, when Jim Kilts arrived at Gillette as the first outsider to run the Boston-based company in over 70 years, he found a business with great brands that were losing market share. The company's acquisitions of Duracell and Braun were not delivering, sales and earnings were flat, and the company had missed its earnings estimates for 15 straight quarters. The stock had plummeted, and Wall Street had lost patience. Yet, two-thirds of the top managers were receiving top ratings. People were being rewarded for effort, but under Mr. Kilts' regime, performance became the new measure. As recounted in "Doing What Matters," Mr. Kilts was fortunate to have a wise board that included Warren Buffett and Henry Kravis. According to Mr. Kilts, Mr. Buffett believed that unrealistic earnings estimates were the problem. Mr. Buffett expressed his opinion "both at Gillette board meetings and in public comments," with Mr. Kilts quoting him as saying: "For a major corporation to predict that its per share earnings will grow over the long term at, say, 15 percent annually, is to court trouble." Additionally, Mr. Buffett warned that "Managers that always promise to 'make the numbers' will at some point be tempted to 'make up' the numbers."

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