Gatorade Essay

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Sports drinks to an athlete are like a millionaire having fancy cars. Sports drinks help athletes stay on top of their games and stay focused. Sports drinks play a key role in the performance level. They use different natural ingredients to help the body when it is going through strenuous activities such as exercising, playing a sport, or just doing hard physical work. Just like the cars help the millionaires stay focused to help them pay for those cars will no issues. Sports drinks are mostly consumed by athletes around the world. But not only athletes drink sports drinks. People drink them just for the taste and even the nutrients the drinks contain. These drinks are consumed on and off the field any time of the day. The most popular sports drinks are Gatorade and Powerade. These drinks have been around since the mid to late 1900s. Gatorade was made in 1965 and Powerade was made in 1988. They have generated over billions of dollars in sales not only from the drink, but from other endorsements and royalties. They are both used as workout drinks, as well as tasty quench thirsting drinks. They give you the energy and strength to keep your workout or activity last longer. Powerade and Gatorade both contain carbohydrates, electrolytes, minerals, and vitamins.
Powerade can contain around 21 grams of sugar per bottle on average based on the flavor or type. Gatorade contains a healthy amount of sucrose or glucose, natural sugars. Powerade also contains a fair amount of high fructose corn syrup, which has been linked to certain health problems but nothing fatal. Adding onto carbohydrates, Powerade contains a few vitamins, a few minerals and a few electrolytes to help the athlete move the way they want to be able to do without losing vit...

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...have tried to make their own sports drink in a carbonated form, such as a company called Vemma(founded by B.K Boreyko in 1996). Two companies trying to make a drink better than Gatorade or Powerade is Vemma and WakeUpNow. These two companies made their own products called “Verve” which was created by Vemma and “Awaken” which was created by WakeUpNow. Those two companies are examples that tried to make a drink better than Gatorade or Powerade but have failed due to their horrible customer satisfaction ratings, and their reputation. My point is that any company who tries to compete with multi-billion companies like Gatorade and Powerade will always fall short due to the fact that Gatorade and Powerade are the face of sports drinks in any athletic league. So sports drinks are what keep an athlete moving longer and more energetic to complete the goal they strive to get.

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