The Importance Of Digital Communication

1210 Words3 Pages

What strategies can be used to resist or reject online connectivity, and how productive or valuable are these strategies?

The emergence of digital communication revolutionizes the development of social exchange across the globe. Dissemination of information on the Internet is eased by communication technologies, such as smart phones and computers. Whilst the constant availability of connectivity facilitates users to obtain instant news from local to global communities, the overload of information from the “Evertime” communication model fosters the phenomenon of “Pushback,” the social media refusal. The netizens are concerned about the over-dependence on technology to control time and energy, and particularly the online image and relationships built to create emotional satisfaction is also disturbed. This essay will first examine the strategies that can be used to reject online connectivity in the approach of behavior adaptation and social agreement in order to maintain social-personal life balance. It will …show more content…

Using Facebook as an example, Boyd (2014) argues that the public spaces incorporated cultivate a direct impact on teenagers’ personal development. The attention and connectiveness gained from the public would create a positive influence on their identity and value (World Economic Forum, 2016). Castells (2008) validates the importance of social media through public sphere model. He suggests that the reactive communications, such as “likes” and “comments” have shaped the development of people’s reputation and popularity. The Child Mind Institue (2016) critised that the “digital natives” in the new era are addicted to SNS who spend an average of more than 11 hours a day using a screen in order to seek a sense of belonging and connectedness in which one’s private life has been greatly

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