Puzzles: A Company Case Study

1059 Words3 Pages

1. Budgeting procedure:

(a) Current budgeting procedure:
Puzzles is currently using incremental budgeting, a budgeting method whereby this year’s budget is produced by taking last year’s budget as a starting point and adjusting for changes in product mix, volumes and prices that might occur in the new period:

The company might have been using incremental budgeting up to now because:
- it has been having stable clientele
- it has been working with a fixed supplier
- it has only been using two materials: wood and leather

It seems that the company might not have experienced many changing circumstances and therefore, a budgeting method that produces a stable, simple, and easily understandable budget might have been appropriate.

However, this procedure might not be appropriate anymore for Puzzles for the following reasons:
- incremental budgeting relies on a base that is rooted in the past and possible inefficiencies may be perpetuated
- the budget base might become outdated and might not be related to the current activities being carried out by Puzzles, e.g. the industry might have changed from 1990 to 2003
- since it assumes that business practices will stay the same, there is no incentive to increase efficiency by reducing costs and increasing quality

(b) Implications for long-term contract with US chain:
Because it is the first time that Puzzles will be working with the US chain, past budget allowances will be not representative of the forthcoming period. Thus, the following budgeting implications should be considered:

Contract size: providing furniture for 20-50 pubs will have an impact on the expenditure target and production capacity.

Resources needed: the materials required by the US chain might be other than wood ...

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...efits are not achieved overnight as it requires a change of company culture.

5. Motivational issues:

All employees at Puzzles should receive a reward when they achieve monthly targets, not only sales representatives. Budgets other than the sales budget are important and therefore all employees should be motivated to achieve those. There should be equity and perceived equity.

Furthermore, Puzzles should allow employees to participate in the setting of their own targets. The benefits of doing so are:
- increased employee motivation as they feel more committed to targets
- specialist knowledge contribution as only employees have the special knowledge needed to set targets
- increased employee knowledge about company’s needs and objectives

Finally, bonuses should not be the only type of reward as we are all different individuals with different needs and drives.

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