How can you make your property stand out among many others for sale?
We have already talked about property descriptions, photos and videos in the previous chapters. Here we will concentrate on the quality of property presentations on the internet.
Property description. There are so many property descriptions to be found on the internet, but how many are really great: Informative yet artistic, helpful yet appealing? Explore for yourself in your own language and you will see how many of them are dull, boring, not even explaining the property details and instilling only the desire to move on instead of buying this property. Even properties presented by big reputable real estate companies suffer from the same sins. Who produces such marketing anti-masterpieces? Probably the properties’ listing realtors? And then they are not the best writers in the world and you as a seller do not want your marketing texts to be written like that, right? Or you happened to be a realtor and want your listings to be outstanding, and here is a little bit of guidance on the topic.
Maybe you were not born a writer either, then why not to ask for some help? Not necessarily from a high-priced writing professional, but from some marketing student willing to practice or a family member with some writing talent?
The most important thing for you is to stand out of the crowd and attract attention in the best way possible. The first two items to help with the task: The headline and the USP (Unique Selling Proposition) for your property for sale.
Compare the two headlines found in the internet: “2/2 apartment for sale” and “Big, Blue and Beautiful 2/2”.
Which one do you like better and want to know more about this ...
... middle of paper ...
...n many details and in the best way possible, anything else would scare the potential buyers away at the first sight at the internet listing and you will never hear from them. Even more so is true for the foreign buyers who choose properties on the internet first and will never make a long trip to see anything ugly or unimpressive.
Bad photos - bad realtor.
Property video. A great property video is the same if not more important as the photos. If you have no opportunity to produce a high quality property video then stay away from a mediocre one. Better create a slideshow from your great photos and marketing texts and post it on YouTube as a video with some music added.
A summary: The high quality property descriptions, photos and videos or slideshows will sell your property to the foreign buyers while a weak online presentation is only waste of money, time and hope.
Need Writing Help?
Get feedback on grammar, clarity, concision and logic instantly.Check your paper »
- Your Unique Selling Proposition (USP) and More How can you make your property stand out among many others for sale. We have already talked about property descriptions, photos and videos in the previous chapters. Here we will concentrate on the quality of property presentations on the internet. Property description. There are so many property descriptions to be found on the internet, but how many are really great: Informative yet artistic, helpful yet appealing. Explore for yourself in your own language and you will see how many of them are dull, boring, not even explaining the property details and instilling only the desire to move on instead of buying this property.... [tags: Property, Ownership, If You Have to Ask, Sales]
1282 words (3.7 pages)
- Real estate agency issues have triggered a wide range of studies to be done since the 1980s. Amongst all topics, the most interested area to be researched is the relationship between the type of agent representation and the sale price of properties. This is due to the significant effect of the issue in prompting some regulatory and legislative changes to the related agency representation. Hence, this results in the size and distribution of the incentives or commissions and eventually impacts the organization of the real property brokerage business.... [tags: mls, regulatory, incentives]
694 words (2 pages)
- Goods and services may be supplied under a range of different contracts. The transfer of property in this case is said to fall under the Section 2(1) of the Sale of Goods Act 1979 which stated “A contract of sale of goods is a contract by which the seller transfers or agrees to transfer the property in goods to the buyer for a money consideration, called the price.” Therefore, it is defined as a ‘contract of sale of goods’. Which is either for the (i) sale of specific goods or (ii) for the sale of unascertained goods.... [tags: remedies, sale of goods act]
1654 words (4.7 pages)
- In today’s modern markets, what is not for sale. As Michael J. Sandel points out in What Money Can’t Buy, almost everything is a commodity for sale, from prison cell upgrades, to the right to emit carbon into the atmosphere and even the right to shoot an endangered animal. The unique markets for these commodities came as a result of faith in markets and subsequent deregulation as the primary means of achieving public good. The current financial crisis, which began in 2008, has cast doubt on that faith.... [tags: Morality, Ethics, Moral, Religion]
1006 words (2.9 pages)
- If you have decided that you are going to purchase a home, your subsequent step should be to start eyeing at homes for sale, but where do you look to find options of Sotogrande property for sale. There are a couple of resources available to you that will show you which abodes are for sale and where they are. Contracting Sotogrande real estate agents can make home-purchasing a much smoother procedure. These people know the real estate Sotogrande properties that are presently on sale and also have info regarding those houses.... [tags: Real estate, Property, Money, Home]
797 words (2.3 pages)
- Sellers: Selling property can be stressful to owners, especially when it has been in the family for generations. Many times our clients grew up on the property and or have become attached to it for many other reasons. We use our technology and expertise to show owners their property 's value, who the potential buyers are, and during the listing period we can even show them the cities or zip codes where their property is generating the most interest. Lack of communication has always been the most common complaint regarding brokers.... [tags: Property, Real estate, Ownership, Sales]
712 words (2 pages)
- What Shouldn’t be For Sale. In the article “What Isn’t For Sale?,” author Micheal J. Sandel illustrates we as human in society must be keep “debate” in order to vote for what should belong and what must buy and sale in the economy market. Sandel asserts most of the things in this world now can buy and sale by money; well some should be for sale, but not all. He brings up some example such as, A prison- cell upgrade, your doctor cellphone number, and access to the carpool lane while driving solo.... [tags: Thought, Human, Health insurance, Sale]
1068 words (3.1 pages)
- Do you want to sell a residential or commercial property. Foreign buyers are looking for residential and commercial properties abroad (quite possible - right in your country) and also for residential properties with a commercial angle - homes and condos for renting out while they do not use properties for themselves, for getting some income. To prepare a good marketing plan for a particular type of property that you want to offer to foreign buyers, the first thing to do is defining their possible motivation and then trying to meet their goals in your promotion.... [tags: Real estate, Property, Real property, Law]
725 words (2.1 pages)
- Introduction Valuation of real estates or properties basically, refers to appraising a property or a real estate to form an opinion about the value of the property. This value is normally the properties’ market value. Properties are heterogeneous in nature; meaning they are not all identical or alike and thus, they have different values. However, it is possible to get a range for the values. There are some obvious factors like physical location of a property that automatically makes the market value of different properties differ.... [tags: Real Estate, Property]
2320 words (6.6 pages)
- Kelly and Sale: Persuasive Or Pointless. Unarguably, since technology has been introduced, it has had profound effects, permeating not only onto society, but our entire ecological system. To categorize the effects of technology as predominantly beneficial or detrimental, as Kevin Kelly and Kirkpatrick Sale claim in their interview, is difficult. "Interview With The Luddite" captures and vividly illustrates their seemingly pointless and underdeveloped ideas. Kelly, protechnology, and Sale, a contemporary neo-Luddite, discuss many technological issues, including the automation of the labor force, oral tradition, literacy, and civilization.... [tags: Kelly Sale Argumentative Persuasive Essays]
1921 words (5.5 pages)