Vertical Analysis Paper

1227 Words3 Pages

This project displays the evaluation of the financial performance of a publicly traded US Corporation, based on the information that is found. It will include some of the most important financial statistics that that company has on their most recent 10k reports. Once all the financial information of that company has been collected, a conclusion will be drawn based on the finding as well as comparing those stats to the stats of their leading competitors. This will be done in a reader friendly way; the report will be done in a simplified and organized manner so that an average person is able to both read and understand the information given. The companies that have been chosen for this project are Apple Inc.; one of the biggest companies worldwide, …show more content…

The vertical analysis accounts are used to analyze the following comparable accounts, not specifically in this order: net income, Costs of Goods Sold, Operating expense, Income tax expense, Interest expense, Current assets, Property, Plant and Equipment, all other assets, Current liabilities, Total liabilities, and Stockholders equity. The measurements needed to compare the weights and measurements are acquired through the vital method, Vertical analysis. The data used for this vertical analysis illustrates the 2014 operating cycle for Apple and Google using different bases for the financial statement accounts. The operating expenses between Apple and Google showed a 52.56% difference; over half of what Apple made. Apple’s operating expense spent 19% of its revenues. The expenses of google on the other hand are much higher at a percentage of 72%. However different these numbers may seem these two companies actually have very similar numbers when it comes to goods sold. Apple returned with a 61.40% and Google accounted for 38.45% of its revenues. When analyzing the facts of the matter, it is apparent that less the expenses are, the companies can the profit more from the revenue

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