Organizations of a Business

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Organizations of a Business

My employer for the last 4 years has been Scottish Enterprise Borders.

Using this organisation as a case study will allow me to demonstrate

that I have a clear understanding of how business organisations are

structured.

Scottish Enterprise Borders has a mission statement that very clearly

communicates to staff, stakeholders and our publics what we do.

1. "Our purpose is to help the people of the Scottish Borders create

and sustain jobs, prosperity and a high quality of life."

The statement itself is our broadest possible communication of the

organisation's philosophy, purpose, goal, value and function. It

describes the underlying design, aim and thrust of what we do. It also

reflects a realistic but farsighted determination of who Scottish

Enterprise Borders is, whom it serves, what it does, and what it

strives to accomplish.

Scottish Enterprise Borders has seven company goals which underpin our

overall strategy. All of our goals are customer, business and

behaviourally driven.

2. a) Our main consumer/customer goal is "Satisfying Customers." Our

consumers/customers are wide and varied and may include members of

the public, others in the network, businesses, partners, sponsors

and colleagues.

b) The main goal relating to our product or services is "Expert In Our

Field." We strive to ensure staff are knowledgeable, experienced,

continuously learning, and able to broker/signpost to the right

expertise.

c) Operationally our main goal is "Driven By Results. This goal

encourages us at an operational level to be high achievers, future

focussed and conscious of impa...

... middle of paper ...

...ea of business function deals

with our strategy, business support, European applications/claims,

rural issues and stakeholder relationships. The key function for this

area would be to produce our Operating Plan and monitor our

performance against key indicators.

· Partnerships, Skills and Learning- This core function deals with

national programmes such as Skillseekers and Modern Apprenticeships.

Workforce and market development and regeneration of outlying market

towns.

· Administration - Each of the functional areas has 1 administrator

who looks after the needs of the team. The administration function is

wide and varied and could involve anything from manning reception to

small scale project management.

· HR - centralised

· Marketing - centralised

· Finance - centralised

· ICT - centralised

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