The Gospel Case Study

Considering the cultural values of Joe, there are several factors which will influence how The Gospel is presented and revived. Joe is from a collectivist culture, so instead of presenting things as would generally be presented in an individualist culture I must focus more on the group benefit than the personal benefit. Joe will be more interested in how the group is affected, in this case I would focus on the benefit to his family and focus on the family aspects of Christianity. Joe clearly thinks in terms of group benefit, as he often uses the phrase “for the good of the facility” when addressing issues and proposed changes.

Uncertainty avoidance is the next cultural value to be considered. Joe’s owe culture, Sub-Saharan Africa, tends to be somewhere between low and high uncertainty avoidance. Low uncertainty avoidance being more comfortable with the uncertainty of outcomes and high uncertainty avoidance seeking to know the results from the onset of a course of action. Joe, personally, leans toward high uncertainty

His short-term orientation follows well with his being manner of living. Joe is not strictly being orientated, he does look to the future, but it is not in the same way I do. I tend to do things now with the idea of making things better in the future, he is more interested in a balance, with the now being more important. The future Joe looks to is much sooner, he works overtime for example to meet a short-term goal, such as a trip to visit family in a few months, not grand vacations when he retires. In fact, he has stated retirement is not something he is specifically interested in. Highlighting similar teaching in scripture could answer questions Joe may have about how his family benefits from Christianity, there is an element in things now and the future taught in Scripture (Matthew 6:19-34). He could learn how the things he values are also values within