The Elder Scrolls Online: Payment Models & Reception

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The Elder Scrolls Online(ESO) is a highly anticipated, upcoming, massively multiplayer role playing game(MMORPG). As an MMORPG, ESO will have both, massive initial investment, and equally massive server maintenance costs. These costs are the only way to facilitate features like, millions of players only at any given time, and having up to 200 players on screen at any given time. Current total investment in ESO is estimated at 200 million dollars, it doesn’t take an economist to see that, with such an enormous upfront cost, along with daily server maintenance, and promises from the developers of bi-weekly content additions, ESO is going to have to find some way to, not only recoup their investment, but also generate a return on that investment. In the MMORPG community, this is done in two ways, the first is, an upfront cost and a monthly subscription fee, abbreviated P2P(pay to play). The second is, no upfront cost or subscription fee, but the players are subject to “microtransactions” or in game purchases that are done with a fiat currency, this model is abbreviated F2P(free to play), a very basic example would be Farmville. ESO has, against popular opinion, decided to go with the P2P model. Therefore, what follows will be a systematic dissection of the logic behind the two major positions taken regarding MMORPG payment models, and more specifically the payment model chosen for ESO.
The first article to examine is an opinion piece on Forbes by Paul Tassi entitled, “Predicting The Biggest Video Game Disaster Of 2014: The Elder Scrolls Online”(Tassi). A safe assumption from the title is that Tassi is not convinced the P2P model is an effective one, but more on that later. Tassi starts by being upfront about his biases by saying ...

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...have remained for this long. Thus, ESO will be judged in much the same way all games are, on how much fun it is. If people who love MMO’s love ESO then it will succeed, if not, then it won’t. It’s as simple as that.
In the infinite skepticism that exists in the gaming community, a bit of shortsightedness can be expected, and that is much of what Tassi’s articles consist of. While he makes some strong points such as, the reaction of console gamers to a subscription fee, most of what he says fails to consider the bigger picture. In the cases of, ESO’s payment model and target audience, Tassi makes assumptions that seem to be a product of his biases rather than objective logic. For these reasons, Tassi was unable to convince me of his position that P2P games are going to automatically fail, or that no one is interested in a massively multiplayer TES game, such as ESO.

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