Kdp Case Study

764 Words2 Pages

The court’s decision to recommend that KDCP provide $400,000 worth of free SAT test prep would benefit the less fortunate students that could not afford the costly test prep course, the parents of those students, KDCP and College Board. The losing side of this settlement are the students that worked hard to study for the SAT without using a test prep service to earn their scores. Using the utilitarian perspective in order for the settlement to be ethically recommendable, the most parties possible would be happier with the outcome. In other words, the greatest good for the greatest number (Brusseau, 2012, p.55). Using a utilitarian perspective, the greatest number of students would not be happier given the settlement of $400,000. The price of the course is approximately $2,300, which allows roughly 173 students access to the course using the hardship allowance. In addition, the students that paid for the course with money from their parents or their using their own funds may feel slighted. In this case, there would be far more students that would be less happy with the settlement and the case would not meet the utilitarian definition. If the College Board chose not to …show more content…

This stance would prove that College Board is out for the best interest of others over themselves. The true definition of College Board is in their mission statement, “The College Board is a not-for-profit membership association whose mission is to connect students to college success and opportunity.” (Brusseau, 2012, p. 63). Conversely, College Board could be an egoist company by using this opportunity to boost their revenues through enrolling more students into their SAT prep course. They could achieve this by using their “good guys” image of helping others to fulfill their own needs of becoming a successful company if that is their main

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