How To Manipulate The Inhumane Car Salesman

735 Words2 Pages

In chapter seven, the readers are immediately placed into the mind of a desperate car salesman on a ruthless search for profit and are introduced to the underlying themes, such as deception, dehumanization, and desperation. The car salesman goes to a far extent to deceive their customers to make profit. This desperate need to deceive people for profit is deeply rooted into the fact that the car salesman is distinctly middle class. These car salesman are not in a secure position as the rich are. As a result, the car salesman tries desperately to secure their position in a war of survival of the fittest. In this war of survival of the fittest, the salesman tries to remain in control of these frantic times, and does so by taking advantages of …show more content…

The main weakness that the poor possessed was their naivete, their ignorance, and their desperation to move west. Because the poor possessed these weaknesses, they were highly susceptible to being deceived and, as a result, the poor paid exorbitant prices for jalopies. The deception of one person was never enough for the car salesman. The idea of more jalopies was something these car salesman's fantasized about. The greed that came from the desire from more led into the dehumanization of these business owners. This impulse to dehumanize is a human trait that is deeply rooted into the idea of Darwinism, where we evolutionized to compete and survive in the world we live in. An underlying part of human nature is our animalistic nature or primal instincts to be the predator, rather than the prey. These owners are overwhelmingly blinded by their greed that they don’t ever come to realize their hypocrisy when they say they’re “ain’t out to stick nobody” (Steinbeck 64). In reality, the man was out to exploit the customers …show more content…

To begin with, Steinbeck tries to set a frantic tone for the chapter. Easily the salesman deceives the customers who, “are wandering in, bewildered, needing a car” (Steinbeck 63). The frantic tone we witness in this chapter set the stage for the desperation we see and the dehumanization of the owners in their plots to deceive the customers. To further support this theme of desperation, Steinbeck uses personification when describing the cars. Steinbeck does so with the intention to symbolize the people. Like the customers, the jalopies are worn out, where there’s “horsehair curling out of seat cushions” (Steinbeck 65). The customers are worn out and, as a result, they became ignorant and naive to the tactics of the car salesman's. Through his use of dialogue, Steinbeck was also able to display the nature of the car salesman. Repetitively, the salesman exclaims, “I wisht I had a thousand jalopies!” (Steinbeck 66). The repetitiveness in the dialogue displays the aggressiveness of the

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