Fashion During WWII

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WWII 1939-1945 a time where fashion become democratic due to the demand of resources that was needed to be sent to the men and women fighting in War. Rationing of raw materials as well as imported materials was introduced. the impact was not only seen in fabrics being used but also in the style and silhouette of the clothing. t had to be simplified and practical. a status symbol aspect of fashion losing it’s importance. “our gowns have retired for a deep and unexpected sleep” Maggy Rouff. The rationing of materials matched the conditions laid down by the board in relation to manufacturing of civilian clothing this was introduced in 1941.‘utility’ was applied to garments made from utility cloth, defined in terms of minimum weight and fibre …show more content…

I drew women-flowers, soft shoulders and flowing busts, fine waists like Liana and wide skirts like Corolla” Christian Dior. A formal Innovation thought to bring back the art of pleasuring and enjoyment. A silhouette that is characterized by a nipped in wasted achieved by boned corsetry, padding on the hips and a full pleated skirt falling below mid-calf length dominating all other designs at this period of time. Dior used up to twenty meters of new and luxurious fabrics. The Bar suit couldn’t be any different to what fashion was during the world War, at this moment of time 1947 rationing was continuing and wasn’t until 1949 that it stopped completely. This design has 5 hand stitched buttons, 2 pockets and is heavily pleated in beautiful fabric- all these elements of the ‘new look’ was restricted/limited in the utility scheme comparing to the utility dress that had only 3 large buttons- for practicality, no pleats, utility fabric and only to the knee. It set a bad example at a time when rationing was still in force for the general public. this why the ‘new look’ received complaints but it defeminizing uniforms and embraced femininity, a symbol that the war is over is why it was a resounding

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