Case Study : Ban On Tobacco Advertisements By The Government Of India

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Case Study analysis” Ban on Tobacco Ads by the Government of India”. All countries banned tobacco by imposing taxes or did certain procedures in order to limit its intake, like creating no smoking areas within restaurants and malls and some other public areas, also they banned its sales to whom are under 18 years old while explaining to the people by the ads its risks on its consumers’ health and how it can threaten their lives by the diseases that it can lead to and that can result in death. In India, and in February 2001, the government decided to ban the advertising tobacco in sports events in order to limit its intake within the adolescents and young generations and prepare to launch the anti-tobacco program. Suhel Seth, CEO, Equus was one of who were whom strongly against it and said that it’s only another way of the government to make a popularity of itself. There was 3 different groups in the discussion: Ayes (the ones who opposed the ban of tobacco), Nayes (who favored the ban of tobacco) haze. Ayes: Countries like France, Finland, and Norway had already imposed similar bans and advocates assumed that the government is interfering in its citizens’ life and choices and also crossing their privacy. They cited the example of drugs like cocaine, which was, banned the world over and questions were also raised about the economic impact of such a ban, However, a study on tobacco consumption and employment was done and it showed that when it was banned people stopped spending money on cigarettes but they started spending it on different goods what had goo implications on the economy and open new opportunities of employments. Also, A World Bank report gave notice to policymakers that their decision of banning cigarettes would work... ... middle of paper ... brands and not ours while if tobacco should be bans all brands should be banned too. In my opinion, governments should not allow tobacco advertising, as if people will choose at the end of the day to smoke , they will anyway regardless the health risk factors that they know it will affect them but at least they will put certain limits to youth in order not to make it appealing for them but yet they can’t get control over international TVs and medias as each country has its certain rules and for example in one of the countries they allowed selling marihuana cigarettes as something normal while drugs are prohibited everywhere in the world. So simply, they can ban tobacco advertising in India and make high awareness among people and youth and through many organizations and Media, even advertisements about its risks factors and how it can lead to serious diseases and

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