Culture can be seen as a basis for understanding and assessment of human activities and areas of interest, and has been defined by many scholars in different aspects. However, they still have many similarities which often reflect the religious and historical. In the past fifty years, there have been dramatic growths in the economic and political communications across the country, and the immigrants result interleaving or collision across cultures (Tung, 2008). As a result, if the decision makers misunderstood or ignored cultural backgrounds of different nations, it might probably be a high risk of the collapse of the enterprise. In this period of international business, it is essential to comprehend and adapt to cross-cultural issues by the use of the Internet. In global markets, especially with organizations in another country, culture has become critical to the success of the corporation. It must be dealt with cohesion and wisdom. Therefore, the purpose of this literature review is to compare the three cross-cultural researches from a commercial perspective, to identify cultural differences affect the way of doing business internationally. The results of business ethics and cultural differences will be talked in the two sections of this article.
Quantitative research has been used in all of the three articles. They have largely been based on questionnaires and focus on group discussions. The data in the article from Rashid & Ibrahim (2008) were analyzed by descriptive statistics, such as standard deviation, Chi-square tests, t-test, one-way ANOVA & MANOVA. In addition, Chi-square tests have been also used by Ralston & Pearson (2010) during the research as well. Furthermore, there have been great differen...
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...ional Climate, and Leadership on Ethical Decision-Making', Journal of Business Ethics, 113, 2, pp. 317-331, Business Source Complete, EBSCOhost. Retrieved: 28th, March, 2014.
Ralston, D, & Pearson, A 2010, 'The Cross-Cultural Evolution of the Subordinate Influence Ethics Measure', Journal of Business Ethics, 96, 1, pp. 149-168, Business Source Complete, EBSCOhost. Retrieved: 31st, March, 2014.
Rashid, M, & Ibrahim, S 2008, 'the Effect of Culture and Religiosity on Business Ethics: A Cross-cultural Comparison', Journal of Business Ethics, 82, 4, pp. 907-917, Business Source Complete, EBSCOhost. Retrieved: 4th, April, 2014.
Tung, RL 2008, 'The cross-cultural research imperative: the need to balance cross-national and intra-national diversity', Journal Of International Business Studies, 39, 1, pp. 41-46, Business Source Complete, EBSCOhost. Retrieved: 11th, April, 2014.
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