Cold Opportunity (A) The Nils Bergqvist Story Step 1: The Short Cycle Process 1. Who is the decision maker in this case, and what is their position and responsibilities? The decision maker is this case is Nils Bergqvist, who is the founder of his tourist business. Besides that, he also has the restaurant business. 2. What appears to be the issue (of concern, problem, challenge, or opportunity) and its significance for the organization? How does it relate to the theme of the workshop? The first issue in this case study come from the nature of tourist industry, when it can only make profit in the summer holiday; hence, it’s realized that the organization is more alike to the seasonal business. This requires Bergqvist to have new ideas to …show more content…
The competition starts to increase, with more than 30 to 40 companies, however Bergqvist’ company still partly remained its own position as it the first one in the region. As a member of local tourism industry, Bergqvist also entered restaurant business. He needed to have full time staff. However, he soon realized that his tourist business was just seasonal. It could make money in the summer; however, in winter no one would like to travel in cold and dark. The local tourist office even closed in the winter; therefore, this required Bergqvist having new ideas to help his company survive in the winter season. Bergqvist had thought about other winter destination as Alaska. They had many Japanese tourists. Bergqvist contacted with Scandinavian Tourist Board – a Swedish tourist company in Japan. He wanted to tourists from Japan as well as other countries to Sweden in the winter. After a trip to Hokkaido when they had the big ice festival, Bergqvist invited ice sculpture artist- Aoki to Sweden to create ice sculptures in …show more content…
We could face many challenges that come from external environment and normally it is unexpected. This requires the entrepreneurs need to be creative to remain the business as well as the company’s prestige. Being the pioneer as Bergqvist will have many advantages comparing to other companies. However, it also has many pressures and mostly we must deal with wicked problems. Besides that, as this business is new in the industry, we need contact with people, who has experiences as well as knowledge in order to get advices from them. The association with these people will help our business run
· Works closely with tourism businesses, associations and other destinations to encourage tourism to grow, · Secures grants and additional funds for new tourism activities, · Funds market research to keep up-to-date with tourism trends, · Provides advice and support to local businesses, · Participates in several marketing partnerships with tourism businesses and councils.
It appears that we have been investigating the cause and effects of race and racism for quick some time, as a middle age adult in the year 2015, I feel that we have run into a brick wall which seems too hard to break though, too wide to get around and runs to deep to get under.
Who’s to say who gets this option and who
How many of us can agree on being in a situation, specifically within a group, when we had to choose between voicing our beliefs or losing respect over our beliefs to “go along” with the crowd by being told you had to sign something or become derecognized? Well, Tina, a volunteer leader of InterVarsity Christian Fellowship, is soon to be hit with a religious dilemma in respect to a policy that is forced to be signed for nondiscriminatory purposes. Facing ethical dilemmas is very common in the world and we have to learn to deal with them on a daily basis. In this paper, the case study being presented with reflect on the ethical dilemma through core beliefs, possible resolutions, evaluations, and comparisons being made from a Christian worldview
The process of ethical decision making involves nine steps that include gathering the facts, defining the ethical issues, identifying the affected stakeholders, identifying consequences and the obligations. The other steps also include considering one’s integrity and character, thinking creatively about the actions to be taken, listening to one’s gut, and deciding on proper ethical action to be taken as one prepares to deal with opposing arguments (Ferrell, John & Linda, 130). These steps, when keenly followed, would save us from getting into ethical dilemmas, of which an example of such, is presented in the case study.
Is this an example of right versus right moral dilemma or right versus wrong? Explain your answer either by identifying the two stakeholders and the rights in conflict or by explaining what makes this a right versus wrong situation and the rule or law governing the situation.
...ch plays a pivotal role in this work as there are several underlying factors which affect tourism and a pre-research is needed to exactly identify the needs and expectations of domestic and international tourists. The title covers a broader scope whereas the study is done only with respect to hoteliers and other accommodation units. Hence reframed title would be more appropriate.
The aim of this essay is to carefully examine the existing resources of tourism within the destination their potential and weakness, SWOT and PEST analysis, statistics of tourist visiting and comparing those numbers and their demographic factors so on. Moreover the objectives of this essay is to discuss and me...
Morals and principles rule our behavior, these elements are termed ethics. When working as a counselor or psychologist these ethics determine our level of professionalism and commitment to our clients. A case study will be reviewed in the context of ethics. Ethical standards and codes will be evaluated and relevant standards will be utilized and justified for relevance as it pertains to the case study. Multicultural issues within the decision-making model will be considered. The steps used in the process of decision-making will be discussed, as well as an ethical reasoning model will be applied with evaluation of the advantages and disadvantages of using the chosen model. A solution for the dilemma will be
Germany occupies a key position in the centre of Europe. The economy in the country is highly developed and industrialized with a high standard of living and the German population has a strong interest in tourism. Unfortunately, unlike other countries, Germany lacks a well-defined tourism image. It is often regarded as a business tourism destination and nothing else. This comes as no surprise, with Germany being Europe’s leading industrial nation and its largest economy. (Boniface, Cooper and Cooper, 2016)
Brunt Hotels Group as a giant Entrepreneur recognizes an opportunity in France and decided to take the bull by the horn – acquire a small hotel chain. This investment added to the 60 hotels owned in the United Kingdom. Their decision after the acquisition of the hotel chain in France was to use half of the revenue to retain and rebrand the Brunt Hotels Group and the other half would be sold to maintain and support the strategic objectives of growth. The small hotel chain has lots of facilities to attract customers; they are clean and at competitive price. They are also situated at Downtown where easy access to mass transit bus is available. Brunt Hotels Group has a five-year plan which is to own 150 hotels and a 10-year plan; to own 300 hotels. To this, they decided to recruit home country managers to oversee the business activities of the small hotel chain just acquired in France. However, the Hotel...
Everyone in this world has experienced an ethical dilemma in different situations and this may arise between one or more individuals. Ethical dilemma is a situation where people have to make complex decisions and are influenced based on personal interest, social environment or norms, and religious beliefs (“Strategic Leadership”, n.d.). The leaders and managers in the company should set guidelines to ensure employees are aware and have a better chance to solve and make ethical decisions. Employees are also responsible in understanding their ethical obligations in order to maintain a positive work environment. The purpose of this case study is to identify the dilemma and analyze different decisions to find ways on how a person should act
1.2 Problem Formulation In the problem formulation part of my report I would describe the overall situation of the U.K Tourism industry. The service concept of “Simply Travel” will give us information about the services provided by the company. I will find out about the customers, competitors of the company. I will find out what political, economical, social and technological factors affecting the company and its demand situation.
Segmentation can help London resort company holding to focuses on the people that are really interested in their product. There is two main segmentation that any park cannot skip them which are families and children on the school trip. Families mostly are looking for a package that can reduce the cost of the payment and children in school trip are looking for a price they collect it in maximum two or three weeks. Indeed, the main two types of customers are looking for a cheaper
The mental status of Jonathan has made him competent and capable of making rational decision to any medical intervention or treatment. This gives rise to an ethical dilemma that the hospital staff and Jonathan’s physician may be facing. Jonathan’s autonomy conflicts with his healthcare team’s commitment to do good to him or in providing care in his best interest. The healthcare team or medical staff may encounter more difficulty because the father of Jonathan appears to be supportive with his decision on the refusal of care and treatment (except for pain management).