Night Persuasive Speech

Dusk didn’t quite turn out as well as we hoped it would have. To the group being presented to, mystery was not their thing. They prefered straight forward answers and bright, more popular choices. Our attempt at a more mysterious drink that makes you curious didn’t go over well with the group of students that voted over the drinks. We left off the nutrition label in order to cause some wonder; and, we figured that not many people read it anyway. Another thing we did was made the drink dark and had the catchphrase, “As Flavorful as the Night is Eventful” (although not advertised well), and “Drink Like a Beast” to symbolize activities, strength, and enjoyment. Our commercial was made to represent a fun night with friends and how Dusk will make your night even better; that it tastes as great as the night is eventful.
Although we had a bunch of great ideas, at least we thought they were, the students did not seem to agree. All of our attempts at a creative drink were not greatly liked, only by a couple students. One of the things we did was made the drink dark and, essentially, resemble the night. However, many students took this as something more depressing and sad. They wanted a drink that would make them happy, was bright, and less

I think it would have been a good idea to look into the demographics of the students being “tested” on, and find something that would appeal more to them. I would have changed the approach of the video and make sure everything necessary was included, and that our advertisements were appealing to the eye and not overkill. I believe that our rhetorical choices were thought out and creative; however, others did not feel the same way. Our tastes are not the same, and not everyone is going to agree. Unfortunately, what we thought was eye-catching and creative led us to being unsuccessful in the eyes of the freshmen from second