Mattel Case Study Essay

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1. Do manufacturers of products for children have special obligations to consumers and society?

Yes, manufacturers of products for children have special obligations to consumers and society.

If so, what are these responsibilities? Manufacturers are responsible for making sure the products they produce are child safe. What this means is the products must be designed and marketing to children based on the age appropriateness. The products must comply with all safety requirements for each country Mattel does business. The products advertisement targeted to children must not exploit their innocence and age restriction should be placed on the products they produce so that the appropriate consumer age group is purchasing the products. Parent of these consumers must be informed, when parental guidance is needed in deciding to purchase a particular product because the product requires …show more content…

Any change in suppliers must be approved by Mattel, which includes a sampling of each product to be used at their facilities. 3. To what extent is Mattel responsible for issues related to its production of toys in China?

Mattel is directly responsible for the production of toys in China. The manufacturing facilities are acting as agents or in partnership with Mattel and as a result, any errors or mistake made at any of these facilities becomes the responsibility of Mattel to resolve them. Mattel is responsible for making good business decisions when choosing business partnership, therefore any association with partners who does not comply with the principles or standards set by the Mattel in production of their products will affect that company’s business success.

How might Mattel have avoided these

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