Importance Of Corporate Social Responsibility

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Corporate social responsibility is a form of corporate self-regulation integrated into a business model. CSR policy functions as a built-in, self-regulating mechanism whereby a business monitors and ensures its active compliance with the spirit of the law, ethical standards, and international norms. In some models, a firm's implementation of CSR goes beyond compliance and engages in "actions that appear to further some social good, beyond the interests of the firm and that which is required by law.” CSR is a process with the aim to embrace responsibility for the company's actions and encourage a positive impact through its activities on the environment, consumers, employees, communities, stakeholders and all other members of the public sphere who may also be considered as stakeholders. The term "corporate social responsibility" became popular in the 1960s and has remained a term used indiscriminately by many to cover legal and moral responsibility more narrowly construed
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CSR is titled to aid an organization's mission as well as a guide to what the company stands for and will uphold to its consumers. Development business ethics is one of the forms of applied ethics that examines ethical principles and moral or ethical problems that can arise in a business environment. ISO 26000 is the recognized international standard for CSR. Public sector organizations like the United Nations adhere to the triple bottom line. It is widely accepted that CSR adheres to similar principles but with no formal act of legislation. The UN has developed the Principles for Responsible Investment as guidelines for investing entities.
5.1 Findings
OBJECTIVES
RELATED QUESTIONS
FINDINGS
1.To study and analyze the CSR activities being carried out by corporati...

... middle of paper ...

...eady to contribute towards CSR initiatives taken by corporations in different fields of society. Now-a-days CSR is becoming very famous among consumers as well as organizations are becoming more active towards CSR. Which product to buy, when to buy, how much to spend on every purchase all these buying decision depends on many factors which affect buying decision of consumers. Promotion of CSR initiatives play an important role in getting contribution from consumers side and also make aware and informative about CSR initiatives to consumers.
Also, a matter of concern for corporations is that although people like their products and purchase them, yet most of the respondents are not even aware that the parent corporation of that products contribute towards society through CSR initiatives, so the corporations must try to increase its visibility in the eyes of consumers.

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