Healthcare SWOT Analysis Paper

856 Words2 Pages

Understanding the SWOT (strengths, weaknesses, opportunities, and threats) analysis is extremely important and beneficial for any business, including the health care industry. The health care industry has many different impacts vs other industries because of the rapid changes and growth within the health care system, such as technology and knowledge. Understanding the strengths and weaknesses, opportunities and threats of the health care organization can give a better insight into how the organization maybe doing, along with where and what changes will need to be made to be better and improve the quality of care. SWOT analysis will be conducted in combination with a business plan for the Community Hospital, having these this will allow us to …show more content…

The importance of the SWOT factors in combination with the business plan will help determine if the addition services is achievable. The Community Hospital is an accredited organization under the Joint Commission which is a positive strength for them, as this accreditation requires a high standard for a hospital. A weakness for the organizations would be that the company has a low market distribution, along with struggling to keep up with the competition and technology changes. Another weakness that could affect the organization is that they are suffering from a shortage of profession staff such as providers and ancillary staffing. However, there are many opportunities such as the increase of the city’s population, and opportunities with advancement of technology. Where competitive organizations, have had success in these areas. Some threats to the organization could be contributed to the growth of chronic illness. Additional threats are that the competitor has updated their facilities, which has drawn more patients to their facilities. These factors are extremely important when considering looking at the analysis for opening a new …show more content…

To meet the needs of the current organization a significant increase in staffing and recruitment must take place for the hospital to serve the community. Not having adequate staffing to accommodate the increase of patients can be a potential risk. Another weakness is the fact that the company has, in recent years fallen behind its competitors in the market sharing distribution. This may also be because of the threat that a competitor has recently updated their facility drawing in more of the market sharing. This analysis can be used to help seek out areas of weakness the Community Hospital will need to improve upon, as well as define the threats and discover ways to overcome them. However, it is also important to look at the strengths and how those strengths can assist the Community Hospital in opening the additional location. If the threats or weaknesses overwhelm the strengths and opportunities for what changes are needed to overcome those threats or weaknesses so that the goal can be achieved. Limitations and

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