Businesses Must Adapt to Change in Order to be Successful

1075 Words3 Pages

In this is time of unprecedented change in our modern society, no business can be stagnant and still survive. The changes are occurring at faster and faster velocities. As examples, telephone, personal digital devices, TV, microwave, and environmental friendly and hybrid cars were not even in use decade years ago, and today these devices are commonplace, along with the computer, Internet, and fax. An ongoing change process is the norm, and when organization does not evolve with the environment, failure becomes the end result. Companies’ success depends greatly on their ability to develop a suitably flexible means of organizing their activities (Child, 2005). Most organization goes through periods of transformation. To be successful, organizations have to embrace many forms of change. Businesses must develop superior production technologies, create new products and services needed in the marketplace, implement new organizational systems, and develop employees' skills. Business enterprises that adapt effectively are both profitable and achieve sustainable competitive advantage.

Organizational change is a constant process in order to make the organizational systems and processes align with the forces prevailing in the external and internal environment of the organization. Management executives have to contend with all factors that affect their organizations. The following lists internal and external environmental determinants or influencing factors of organizational changes:

• The external forces include; political, social accountability, new technologies, globalisation, knowledge-based economy, and hyper-competition/ economy.

• The internal forces include; financial performance, end of the product life cycle, strategic focus/li...

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...re and more difficult to run. Therefore, large organizations consider arrangements will allow them to operate effectively.

In sum, Organizations are dynamic bodies and will keep changing continually. Organizations continue to advance in time, irrespective of the level at which they are, size, and control. According to research studies, organizations undergo major changes between 18months and five years depending on the business segment.

Works Cited

Child, J. (2005) Organization: contemporary principles and practice. Malden, MA: Blackwell Publishing

Nadler, D. A. & Tushman, M. L. (1999) ‘The organization of the future: Strategic imperatives and core competencies for the 21st century’, Organizational Dynamics, 28 (1), pp. 45–60

Roberts, J. (2004) The modern firm: organizational design for performance and growth. Oxford: Oxford University Press

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