Benefits Of Logo Design

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What is a logo? Is there any necessity of using logo in your business? A perfect corporate will know the benefits of having a Logo. The Logo is something special that depicts the whole idea of a company in a short picturesque form. The identity a logo creates is unique compared to other brand identities. This is the reason for the upcoming branding companies

Today the world is rediscovering the joy of using colours and effects to create an appealing logo. There is no rule or regulation to design a logo, it is the style that remains memorable. As the technology develops and frequency changes among the people, there will be continuous development and changing trends in Logo design.

Corporate branding companies are competing to design unique …show more content…

Negative space is alternative thinking of positive space and an innovative approach in the creative world. It is a space around the object in an image. Negative space defines the boundaries of a positive space and balances the image composition, making a well-designed logo. The emerging designers carve out negative space intentionally which creates stunning logo designs.

Flat design:

Flat design is the most opted logo design by branding companies. Flat design has a clean and elegant appearance on the screen. Due to its SVG, Flat designs registers well on any browsing device. This is a designing principle that supports minimalism and reduces the impression of 3D effect. Flat design keeps a logo clean by removing the drop shadows, textures and gradients, but all the three style blends the design at its depth. One of the hallmarks of Flat design is bold and dynamic colours gives a stunning look and feel of the logo. …show more content…

The art of each font with additional colour palette makes the design more exquisite. Wordmark logo aims to exhibit minimalism and unique approach that recalls the high-value of a business. Wordmark is a self-contained package with an illustrative style that fits into websites or dynamic applications. One of the prominent advantages of the wordmark is, it's easily scalable than complex designs.

Typography:

A rare new design that may change the design trends of 2016. Typography- use of letters in an imaginative way that will nail out a brilliant logotype. Sometimes, we should survey all the possible measures to create a twist of excellence in the Logo. Arranging the letters in a new format and adding a sense of drama into your creation, make the typography a captivating logo design. In typography a special attention is given on choosing the font style which should be felt as a personalized script style.

Calligraphy or Handwriting:

The calligraphy professionals have a great call this year because handwritten logos will be trending in the upcoming year. Handmade or handwritten logos are considered as an honest form of logo design. Calligraphy is an elegant touch in innovating logos, event invitations and effectively used as a marketing

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