Overview of the Company (ERICK) Frank Mars founded the third largest private company in the U.S in 1882. Mars incorporated has been voted 76th in top 100 best companies to work for in 2014. With global revenue of 33 billion in 2012 the company has established itself as one of the most successful family owned businesses of history. The previous year they were ranked 95th which indicates a steady climb up the rankings. The company originally specialized in making quality chocolate products; they have
can happen in any industry, even in the confectionary industry. Mars inc. and Mondelez int. have powerful histories and an important place in the confectionary industry. The question is, is it enough to consider them virtual monopolies? Though these companies are not even close to possessing 50% or more of the confectionary industry market, they still can be looked as companies that have created a virtual monopoly. The companies Mars and Mondelez are the two leading confectionary companies in the