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Crisis and crisis intervention quizlet
Different aspects of crisis management
Literature Review Crisis Management
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“Crisis management requires more than an apologetic press release or a CEO's disingenuous appearance on CNN” (Bhasin, 2011, paragraph 2.) Companies are now required to be ready to respond to the crisis because news can travel and become viral quickly (Bhasin, 2011.) Johnson & Johnson’s cyanide-laced Tylenol capsules in 1982 was a crisis where seven people died after taking the extra-strength Tylenol capsules that had been laced with potassium cyanide, a deadly poison, and the killer was never found (Bhasin, 2011.) In response, the company put their customers' safety first and pulled 31 million bottles of Tylenol, $100 million worth, of the shelves and stopped their production and even their advertisement (Bhasin, 2011.) After this crisis,
Dr. John Abramson’s book Overdosed America debunks the myths about the excellence of American medicine. Abramson backs up this claim by closely examining research about medicine, closely examining the unpublished details submitted by drug manufacturers to the FDA, and discovering that the unpublished data does not coincide with the claims made about the safety and effectiveness of commonly used medicines. Abramsons purpose is to point out the flaws of the pharmaceutical industry in order to warn the readers about the credibility of the drugs they are buying. Given the critical yet technical language of the book, Abramson is writing to an audience that may include academic physicians as well as those who want to learn about the corruption of the pharmaceutical industry.
In 1906, the Pure Food and Drug Act, that was years in the making was finally passed under President Roosevelt. This law reflected a sea change in medicine-- an unprecedented wave of regulations. No longer could drug companies have a secret formula and hide potentially toxic substances such as heroin under their patent. The law required drug companies to specify the ingredients of medications on the label. It also regulated the purity and dosage of substances. Not by mere coincidence was the law passed only about five years after Bayer, a German based drug company began selling the morphine derivative, heroin. Thought to be a safe, non-habit forming alternative to morphine, heroin quickly became the “cure-all drug” that was used to treat anything from coughs to restlessness. Yet, just as quickly as it became a household staple, many began to question the innocence of the substance. While the 1906 law had inherent weaknesses, it signaled the beginning of the end for “cure-all” drugs, such as opiate-filled “soothing syrups” that were used for infants. By tracing and evaluating various reports by doctors and investigative journalists on the medical use of heroin, it is clear that the desire for this legislative measure developed from an offshoot in the medical community-- a transformation that took doctors out from behind the curtain, and brought the public into a new era of awareness.
In order to understand the thought process of leadership during a crisis, the authors state that we must first understand a conceptual model that is theoretically grounded, (Combe & Carrington, 2015). The conceptual model is divided into two elements, the descriptive and prescriptive mental models, (Combe & Carrington, 2015). The descriptive mental model focuses the external changes that occur during a crisis. The prescriptive mental model concentrates on future actions that need to be implemented to derail the cognitive overload due to continuous external changes as the situation unfolds. The prescriptive model aligns objectives, providing clarity to future implications related to the crisis, (Combe & Carrington, 2015). The authors, Combe & Carrington, (2015) have noted the importance of longitudal research perspective to capture the thought processes of interaction, communication and problem solving in a crisis. This type of research method is instrumental in depicting the challenges to incorporate better solutions to evolving situations. Sense making in a crisis defines these issues to ascertain the complexity and provide meaning to the event, (Combe & Carrington, 2015). Sense making entails the filtering of excessive data to identify the areas of importance. This perspective provides a means of taking a negative, that being disruptive and changing it to a positive or opportunity for
Despite the abundance of strategies available, researchers have found that William Benoit’s theory of image restoration—later titled image repair—offers a more useful framework for the understanding of corporate crisis situations (Benoit, 1997). Considered the dominant paradigm for image repair discourse, the theory of image restoration is grounded under the premises that communication is a “goal-directed activity.” The first goal aims to maintain one’s favorable image, while the second goal aims to restore or protect one’s reputation (Benoit, 1995, p. 63-71). To ensure these goals where met, Benoit designed a typology that provided crisis communication practitioners with five general defense strategies to employ (separately or collectively) during a crisis to mitigate and or repair damages created by a crisis. Those strategies are: (1) denial, (2) evading responsibility, (3) reducing offensiveness, (4) corrective action, and (5) mortification.
A rise in manufacturing automation and product complexity has created a product crisis prone environment for businesses (Weinberger & Romeo, 1989). A product crisis occurs when a company faces negative publicity due to a product defect/failure (Laufer & Coombs, 2006). In order to manage the risk of lost revenue and market share, companies need to develop appropriate responses. This work examines research journals that focused on product crisis case studies, response strategies and the response effectiveness. A successful product crisis response is Tylenol as they combated the negative effects of a product crisis. Tylenol responded to a product recall by re-engineering their packaging and increasing sales promotion. As a result, Tylenol effectively
Public Relations Review, 26(2), 155–171. Stocker, K. (1997). A strategic approach to crisis management,
The chosen scenario is the first one provided, regarding the accusations that a needle was found in a signature sandwich of a local fast food chain. This case is interesting since the organization is dealing with a rumor, however, before the issue escalates into what could become a potential crisis, the organization should communicate with stakeholders appropriately. Overall, the restaurant should use the strategies provided by the Situational Crisis Communication Theory (SCCT). First, the fast-food chain should explain that the information is a rumor, thus it will “seek to remove any connection between the crisis and the organization.” (Coombs, 2012, p.156) Then, use bolstering strategies to “build a positive
Crisis communication is one of the most important and neglected components of organizational communication in today's business world. It is vital that every corporation have contingency plans for emergency situations, both natural and man-made. Studies show that eighty percent of organizations confronted with a major disaster runs out of business within two years.(Hickman & Crandall 1997) Nevertheless, we also know that almost forty percent of all Fortune 1000 companies have an operational crisis management plan in place. (Hickman & Crandall 1997) This paper will examine and evaluate three journals that discuss different aspects and needs for an active crisis plan.
" We are living in a world rife with many types of crises"(Shrivastava 1993) which means that we would not be able to expect and know when a crisis is going to happen. In our textbook Strategic Public Relations (Harrison 2011, 811) mention that the main characteristics of a crisis are surprise, insufficient information at the outset, limited control, panic and escalating flow of events. From the in-class simulation it clearly shows those characteristics which we were expected to consider. The definition of crisis is a situation or event harmfully affecting individuals, groups, communities, countries and also the environment (Tombleson 2015). In the slide from (Tombleson 2015) she have said that "crises can be expected or unexpected is with or without warning, smouldering (chronic) or sudden (acute) and unpredictable and impact on an organisation’s viability, credibility and reputation".
An organizational crisis is a low-probability, high-impact event that threaten the viability of the organization and is characterized by ambiguity of cause, effect, and means of resolution, as well as by a belief that decisions must be made swiftly. (p. 213)3 After understandin...
Analysis of Aspirin Tablets Aim --- To discover the percentage of acetylsalicylic acid in a sample of aspirin tablets. ----------------------------------------------------------------- In order to do this, the amount of moles that react with the sodium hydroxide must be known. This is achieved by using the method of back titration.
While these words are all relatable forms of a crisis, we have learned through this course of study that size of calamity is not the only barometer of a crisis. Located within the pages of A Proactive Approach to Crisis Communications by Professor Rick Pozniak is the statement; “Even the smallest crisis can acutely damage a company’s reputation if the organization does not respond in a quick and forthright manner to public concern or official scrutiny”. This statement highlights the opinion that it is paramount to pay attention to every detail. Companies will work to prepare for the worst, although in many settings it is the slightest crisis that flounders unchecked or is not addressed by the company with the dignity and transparency that the public feels are necessitated that will mature into a major crisis. These small, controllable and at times avoidable, crisis circumstances are never to be taken nonchalantly. An objective of crisis communications to keep the crisis event to a minimum, with expert knowledge and understanding of this crucial statement found within our class handout, the aim of minimum impact to your business can be achieved with attention to detail, no matter how slight those aspects may happen to
Managing a Crisis Using Public Relations Handling Public Relations for any organization can be very difficult. task in any circumstance - even in simple, non-crisis situations. When a crisis strikes, that's when PR managers really have their work. cut out for them to see. A PR manager must always be prepared for the inevitable crisis to happen because that is when their jobs are really tested by the public and the organization.
& Spillan, J. (2013). Crisis Management Leading in the New Strategy Landscape. Thousand Oaks, CA: Savant Learning Systems. Retrieved from https://www.betheluniversityonline.net