Enhancing Customer Loyalty through Effective Video Service

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Creating and Retaining Loyal Customers with Video

When it comes to handling customer issues and complaints, both the customer and company want the same thing: for the issue to be resolved as fast as possible and for the long term. Customer service agents need to understand precisely what the issue is so they can provide their customers the right resolution or direct them to the right person who can take care of the issue. Meanwhile, customers need the problem fixed so they can proceed about their day.

To do that, the agent needs to ask the right questions and the customer needs to explain the issue precisely to the agent. But there are instances wherein the customers expectations and needs are not met and they get frustrated or upset. …show more content…

It also presents companies with an incredible way to build lasting customer relationships since the interaction is more up close and personal close, so to speak. This can help brands to create a positive interaction with customers and satisfied customers will most likely stay and become loyal brand endorsers.

How to Maximize Trade Show Sales

Trade shows are not just about setting up a booth and displaying your products and services. On the contrary, a trade show is a conventional marketing method that is proven to give your business high returns if done correctly. Like other marketing campaigns, trade shows aim to draw in more prospects to your business and convert them into repeat customers. But first, you need to reach your target audience and grab their interest with a powerful content. Here are some must have tools to include in your marketing strategy to increase attendance of your trade shows and other events.

EMAIL

Don’t wait till the day of the event to market your trade show. The earlier you start marketing your trade show, the more prospects you can invite. Send an email to you existing customer base and to attendees who pre-registered. Offer discounts and exclusive deals to encourage people to drop by your booth. Likewise, you can run contests or raffles to get people excited and increase your response

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