This Audi Commercial

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**What do you think about the topic being presented? The topic being presented shows that all you need is an Audi to be brave. This commercial presents an unrealistic outlook on the properties of owning or driving an Audi automobile. This advertisement gives young men a false out look making them thing that as long as they drive an Audi you will be braver and have more confidence in yourself. By encompassing this newfound bravery and confidence you can now do anything you desire without repercussion. The commercial demonstrates that the young man, not thinking about the ramifications, can now park in the principles spot and kiss whichever girl he wants. By acting on these impulses the young man ends up driving home with a newly acquired black eye but a boost of excitement and confidence for doing what he wanted. The slogan they use, “Bravery. It’s what defines us”, makes you think that bravery is the only …show more content…

As the clip begins to play the first scene is about a young man getting ready for prom, however, as the scene continues the audience finds out that he is going alone. With a kindhearted audience this sympathetic view draws them in closer to connect with the character. His mom encourages him to go and states that nowadays people go by themselves, on the other hand his little sister barks back with “no they don’t”. The remark made by his little sister gets the young man down about going to prom, once again. His dad seeing his current mood tosses him the keys to the Audi, which lifts his mood immediately. Focusing more towards a neutral audience, once he is in the car, they take a glimpse at the automobiles body style and how fast it takes off from a stoplight. As the clip continues to roll the young man arrives at prom only to find him parking in the principles parking spot and then walking straight up to a girl at prom and kissing her, once again captivating the empathetic audiences’

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