The Power Of Persuasion Essay

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The Power of Persuasion The power of persuasion has long been in our biological makeup, without even being taught. To understand this in the simplest way, it is imperative to look into the behaviors of children. Let’s take a look at this scenario: The latest toy has made it into stores. It was promised to the child that the next trip to the store, they would receive their gift. As you’re walking out the door, the child stops you, with eyes wide open, right in your tracks, “Where are you going? Looks like you’re going to the store? Are you going to get the toy?”. You couldn’t lie because you were leaving, but not necessarily with intentions to go to the toy store. The two of you go back and forth, you mostly trying to make it seem as if you’ve …show more content…

You get into the car and wondering, “What have I just done?”, as they wave goodbye. Though we aren’t analyzing the behaviors of children and their means of getting what they want, we will be analyzing the art of persuasion and its role within social movements. People have always known how to use certain tactics and rhetoric to elbow their way into certain situations that would not have been the case on any regular day. How is it that you get a band of people to stand with you and support your cause? With now understanding the ways of which persuasion takes its course, can this be a suitable approach into how social movements gain attention and traction? Though social movements have their own historical analyses, by looking at and understanding three important social movement elements: campaign, repertoire, and WUNC (worthiness, unity, numbers, and commitment), finding the answer to how a such an act can be effective, with the exercise of persuasion, can cease any tension that may come about when thinking of social movements. Using the three important social movement features, provided by Charles Tilly’s Social Movements, 1768-2004, we will be able to analyze and the AIDS …show more content…

According to Steven E. Barkan’s text, “Sociology: Understanding and Changing the Social World”, a social movement “may be defined as an organized effort by a large number of people to bring about or impede social, political, economic, or cultural change “. Recent examples of social movements are The Feminist Pro-Choice Movement, The LGBTQ Movement, and Black Lives Matter. Social movements involve exposing information and getting the word out and expressing an objection to a situation. These movements listed, as well as many others, serve great purpose in pointing out the dehumanizing schemes of the society. Social movements take pride in their position as “rhetoric; social movements are clusters of arguments, images, identifications, enactments, slogans, and events that attempt to shift social structures”. When comparing the two, social movements and persuasion, it is clear to see the verbiage similarity in which their definitions share – shift. How can you properly shift a mindset for someone who may not know much about a particular social movement or shift a situation that will benefit

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