The Management Style at Cadbury

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A description of the management style used at Cadbury

There are three main management styles that a business can have these

are:

· Democratic

· Consultative

· Autocratic

· Laissez-faire

Cadbury’s management style is democratic. This is when all members of

staff work together as a team. The managers listen to the other

employees ideas and suggestions before they go ahead with decisions.

If ideas are found to be achievable and successful by the senior

group, then it is taken forward. Then as a team they reach a decision.

The approach of this style is that they care and listen to everyone in

the teams view and what they think not just their own. This style can

be used in both large and small groups. It would work well in a large

motivated groups because they can come to a decision a lot quicker,

but in a smaller group they can fail with coming up with a decision

amongst themselves and will need real guidance and direction. If a

decision cannot be made then a vote will take place and the out come

will be the one with the most votes. This management style is good for

Cadbury because it motivates workers; with having power and

decision-making and through this it allows them to be involved in the

business.

The ways in which Cadbury shows that they are a democratic style is:

· An example is when they come to the idea of developing a new

product. The then consult production, then marketing, then finance,

have a meeting with everyone concern or who has/wants a say, the

product then goes into production and management then makes the final

decision.

· They also had to discuss whether it was a good idea to fill the

vending machines in the U.S.A with their products. The majority of the

employees decided on this that it would be a good idea, so they went

ahead, and in the end they beat the other competitors.

· When Cadbury’s World was being developed they would have to decide

on the structure of it, what should and shouldn’t be included, the

facilities that will be offer and much more important information. All

the members of Cadburys would have the opportunities to give their

views of the ideas.

Within a consultative management, which is similar to the democratic,

approach instead of discussions with the group and coming up with the

decision together the managers so it themselves. This approach ...

... middle of paper ...

...sation and very low

morale. It relies on the power or personality of the owner or

directors who all the key decisions this can end up being a problem if

these people change. the people that are consider to work well in this

culture are like-minded to help with the approach of the running of

the organisation. The structure tends to be loose and informal, it

tends to be organised by functions

Role culture this offers logic, reality and security. It can also get

very frustrating when trying to get a job done. It has a formal

structure, which is hierarchical. This organisation’s jobs can be done

by many people, even though the limits of the jobs are strictly

controlled. The job or role can been seen to be more important then

the people.

Person Culture this organisation exists to serve the people in it. It

is aimed to satisfy and motivate them. The style that this

organisation works to is that the people are more important than the

actual organisation. This style works best in reality because it is a

small, informal flat organisation. It is found mostly in professional

organisations such as management consultancy where each consultant

works on individual projects.

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