The Ftc's: The Distribution Of False Advertising

The courts ruled that freedom of advertising constitutes a part of freedom of speech. Therefore, commercial speech is entitled to some constitutional protection, and should be regulated more strictly than any other form of expression. The Supreme Court has defined commercial speech as speech directly related to the economic interests of the speaker and its audience, as well as speech which proposes a commercial transaction. Although a state cannot regulate first amendment speech because of the content of the speech. A state may prohibit commercial speech based on its content, because issue advertisements may be economically motivated. As well as relate to matters of public concern. The distribution of false advertising, advertising of

These agencies have developed policies and guidelines to control the advertising industry. The Federal trade commission is the agency responsible for regulating the advertising market. Initially, the FTC was created to eliminate unfair competition in commerce. Recently, the FTC’s has focused their attention on consumer protection. The FTC’s duties are primarily performed by the Bureau of Consumer Protection. Which protects consumers against unfair, deceptive, or fraudulent practices in the marketplace. This bureau assists companies with interpreting and complying with the law. Also, the FTC emphasizes the significance of regulating advertising to children, advertising of particular goods like drugs, alcohol, and on-line advertising. The FTC may threaten penalties or demand that unlawful activities are discontinued. Some organization may be required to publish corrective advertising and civil penalties can be imposed. “On March 29 this year, the Federal Trade Commission filed a lawsuit against Volkswagen, which claimed that the car company had deceived customers with the advertising campaign it used to promote its supposedly "Clean Diesel" vehicles, according to a press release. In 2015, it was exposed that VW had been cheating emissions tests on its diesel cars in the US for the past seven years. The FTC alleged that

Regardless if the message is delivered on television or online. Strict regulations should be enforced. Consumers should not have to decide if the message is true. Many messages are simply designed to deceive, which can result in substantial loss for hard working citizens and financial gain for corporation that engage in this practice. The weight loss industry is notorious of puffery. This industry had use unrealistic claims to capture the attention and the dollars of many consumers, without any repercussion. Therefore, federal regulator agencies must continue education and protect citizen of all ages, so that false and inappropriate content does not harm innocent